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Rob Simmons

VP of Sales at Axios HQ

Rob Simmons is a seasoned professional with a background in driving revenue growth through the orchestration and automation of go-to-market processes. With a strong focus on competitive environments, strategy, and tactical execution, Rob excels at positioning his teams for success. His experience spans various key roles in sales and leadership at companies like Axios HQ, GTMfund, Sendoso, LeanData, AuditBoard, Outreach, Skilljar, NextRoll Inc., AdRoll Group, and YPM. Rob's educational background includes a BA in Sociology from UCLA. He is currently dedicated to contributing to LeanData's future growth.

Highlights

Oct 2 · linkedin

Looking for our next great LeanData SDR in the Bay Area or San Diego! Apply online if interested.

Feb 14 · linkedin

Recently was reminded of the incredible power of multi-threading.

We had a late stage deal.  The company was our ideal customer. We successfully ran a proof of concept for them.  Legal review was underway.  Everything was perfect.

Then the dreaded email comes: “Priorities are changing. Things are shifting. Let’s put this on pause and reconnect in six months.”

The deal was stuck.

But fortunately, we were multi-threaded in the account.

Months earlier, I’d taken the time to reach out to a couple other sales leaders just to connect and talk shop, no sales pitch. Actually made a new friend in the process.

So when the deal got stuck, we had other leaders to go to in order to understand what had changed.

Armed with new intel, we knew what the true deal blockers were and could adjust our strategy accordingly. 

UserGems 💎 studied 500 deals and found that a single-threaded opportunity has a 5% chance of winning but a multi-threaded opportunity has a 30% chance of winning.

So true – involve all relevant stakeholders to get the deal done. You'll ensure you have all of the requirements from all of the different teams impacted by your solution and thus you're far less likely to get blindsided down the road.

#sales #deals #stakeholders #decisionmakers #champions #saas #saassales

Rob Simmons
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Location

Orange County, California, United States