Suggestions
Robert Collings
Marketer. Use Data. Trust Creativity.
Professional Background
Robert Collings is a seasoned marketing professional with extensive experience across multiple sectors, including digital media, book publishing, and professional services. With a career marked by innovation and leadership, he has consistently demonstrated expertise in developing and executing marketing strategies that drive sales, enhance market share, and build customer loyalty. Robert's philosophy is clear: in a marketplace saturated with products and services, marketing serves as the key differentiator. This belief underscores his dedication to evidence-based marketing while emphasizing the critical role of commercial creativity in achieving exponential growth.
With an impressive track record as a two-time founder, Robert's ventures in the digital media and book publishing arenas speak volumes about his entrepreneurial spirit and his knack for recognizing market opportunities. He has also excelled in talent management within the music industry, adding another dimension to his diverse professional portfolio.
More recently, Robert has focused on marketing solutions in the realms of technology, SaaS (Software as a Service), and open-source software, particularly aimed at small and medium-sized enterprises (SMEs), mid-market businesses, and developer audiences. His work in these areas highlights his adaptability and ability to navigate the increasingly complex landscape of contemporary marketing.
Education and Achievements
Robert boasts a strong educational background that complements his hands-on experience. He studied a Master of Business Administration (MBA) focused on marketing through the Marketing Week Mini MBA program, where he was taught by the well-respected Mark Ritson. This rigorous training has provided him with not only theoretical knowledge but also practical insights into successful marketing strategies.
In addition to his MBA, Robert has pursued further studies to enhance his skills. He completed a Business Analytics program at the prestigious Wharton School of the University of Pennsylvania. This education allows him to make data-driven decisions that significantly impact marketing effectiveness. His dedication to continuous learning is also evident in his completion of a Digital Marketing Nanodegree from Udacity, equipping him with up-to-date skills in an ever-evolving domain.
Robert's academic journey began with a Bachelor of Arts (B.A.) from Deakin University and an Associate Degree from Melbourne Polytechnic. This solid educational foundation set the stage for his impressive career trajectory.
Career Highlights
Throughout his career, Robert has held key roles that demonstrate his expertise in marketing and leadership. Currently, he is the Marketing Director at ZAG Technical Services, where he leads the marketing efforts to promote high-tech solutions to a diverse client base. Prior to this role, he was an integral part of the team at Tiny, where he progressed through several significant positions, including Global Marketing Director and Senior Marketing Manager for Digital Experience.
As a former co-founder and Marketing Director at Acute Communication, Robert demonstrated his entrepreneurial prowess by developing and implementing marketing strategies that resonated with target audiences. His approach often blends creativity with analytical thinking, ensuring campaigns are not only engaging but also effective in driving business results.
Robert's contributions extend to his involvement in the music sector, where he served as the Owner at L38 Entertainment and the National Membership & Events Coordinator at the Music Managers Forum in Australia. These roles highlight his versatility and ability to navigate various industries while maintaining a focus on marketing excellence.
Moreover, Robert has also contributed to the publishing sector as an Advisory Board Member at Red Hill Publishing. His insights and guidance have been invaluable in steering marketing strategies that align with the business’s vision.
Personal Interests
Beyond his professional pursuits, Robert is passionate about travel and food, echoing the sentiments of renowned chef Anthony Bourdain. His adventurous spirit leads him to explore new cultures and cuisines, allowing him to bring fresh perspectives into his marketing work. When he is not busy crafting compelling campaigns or leading teams, he enjoys spending quality time with family, indulging in music, and embracing the joys of life through culinary experiences.
In summary, Robert Collings is a dynamic marketing professional whose multifaceted background has equipped him with a wealth of knowledge and insights. His belief in the power of marketing as a vital competitive advantage drives him to continually innovate and implement effective strategies that yield meaningful results. Whether through his extensive career accomplishments or personal passions, Robert is a true advocate for the transformative nature of marketing.
tags':['marketing professional','evidence-based marketing','digital media','book publishing','SaaS','open source software','professional services','business analytics','digital marketing','Entrepreneurship','leadership','team management','creative marketing','travel','food','music industry','IMC','content marketing'],
questions':['How did Robert Collings develop his expertise in evidence-based marketing?', 'What inspired Robert Collings to enter the fields of digital media and book publishing?', 'Can Robert Collings share insights on the importance of creativity in successful marketing strategies?', 'How has Robert Collings adapted his marketing approaches to cater to SME and mid-market audiences?', 'What are some of the most significant lessons Robert Collings has learned as a founder in his entrepreneurial endeavors?', 'In what ways does Robert Collings integrate his personal passions into his professional work?', 'What are the key challenges Robert Collings faces in marketing technology solutions and services today?'],
title
Public Person Data
type
object
properties
description
A few paragraphs about the person's background, including their education, career history, and notable achievements. Output should be formatted in markdown with headings such as 'Professional Background', 'Education and Achievements', 'Achievements'.
items
type
string
title
Summary
type
array
title
tags
description
Tags or keywords that explain this person's professional experience, expertise, skills, and interests, including education, schools, work history, and job positions. Each keyword should be 1-4 words long. Do not include the person's name as a tag.
items
type
string
title
Questions
description
Questions about this person based on their background, expertise, and career trajectory. These should be thoughtful, open-ended questions that always include the person's name and are fully stated (e.g., 'How did John Smith develop his expertise in artificial intelligence?') rather than conversation starters.
items
type
string
title
Questions
type
array
questions
type
object
title
Public Person Data
type
object
properties
summary
type
string
length
type
array
title
Public Person Data
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
title
Public Person Data
type
object
properties
summary
type
object
title
array
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
description
A few paragraphs about the person's background, including their education, career history, and notable achievements. Output should be formatted in markdown with headings such as 'Professional Background', 'Education and Achievements', 'Achievements'.
items
type
string
title
array
type
object
properties
summary
description
Tags or keywords that explain this person's professional experience, expertise, skills, and interests, including education, schools, work history, and job positions. Each keyword should be 1-4 words long. Do not include the person's name as a tag.
items
type
string
title
array
type
object
properties
summary
type
string
title
array
type
string
title
array
type
string
title
summary
type
array
title
array
type
object
properties
summary
type
array
title
array
type
object
properties
summary
description
Tags or keywords that explain this person's professional experience, expertise, skills, and interests, including education, schools, work history, and job positions. Each keyword should be 1-4 words long. Do not include the person's name as a tag.
items
type
string
title
Tags
type
array
type
string
content
Questions about this person based on their background, expertise, and career trajectory. These should be thoughtful, open-ended questions that always include the person's name and are fully stated (e.g., 'How did John Smith develop his expertise in artificial intelligence?') rather than conversation starters.
items
type
string
title
Questions
type
array
type
string
title
Questions
type
array
type
string
content
How did Robert Collings develop his expertise in evidence-based marketing? What inspired Robert Collings to enter the fields of digital media and book publishing? Can Robert Collings share insights on the importance of creativity in successful marketing strategies? How has Robert Collings adapted his marketing approaches to cater to SME and mid-market audiences? What are some of the most significant lessons Robert Collings has learned as a founder in his entrepreneurial endeavors? In what ways does Robert Collings integrate his personal passions into his professional work? What are the key challenges Robert Collings faces in marketing technology solutions and services today?
title
Questions
type
object
properties
summary
type
array
title
Public Person Data
type
object
properties
summary
array
title
public person data
type
object
properties
type
title
array
type
string
title
summary
type
array
type
string
title
title
type
object
properties
summary
type
array
title
string
title
summary
array
type
string
title
title
type
object
properties
summary
type
array
title
string
title
summary
array
type
string
title
title
type
object
properties
summary
type
array
title
summary
array
type
string
title
title
type
object
properties
summary
type
string
title
title
type
object
properties
summary
type
string
title
title
type
object
properties
summary
type
string
title
title
type
string
title
summary
type
string
title
title
type
object
properties
summary
type
string
title
type
array
type
object
properties
summary
type
string
title
title
array
type
string
title
type
object
properties
summary
type
array
description
A few paragraphs about the person's background, including their education, career history, and notable achievements. Output should be formatted in markdown with headings such as 'Professional Background', 'Education and Achievements', 'Achievements'.
items
type
string
title
array
type
object
properties
summary
type
string
title
object
description
A few paragraphs about the person's background, including their education, career history, and notable achievements. Output should be formatted in markdown with headings such as 'Professional Background', 'Education and Achievements', 'Achievements'.
items
type
array
title
Public Person Data
type
object
properties
summary
type
type
string
eco
bone
jsonable
exact
object
title
public person data
type
object
properties
summary
type
array
title
public person data
type
object
properties
summary
type
string
eco
bone
title
summary
array
type
object
properties
type
title
public person data
type
object
properties
summary
type
string
condition
false
type
object
title
summary
array
type
string
title
public person data
description
public person data
type
object
properties
summary
type
array
title
public person data
type
object
properties
summary
type
array
title
public person data
type
object
properties
summary
type
object
title
public person data
type
object
properties
summary
type
array
title
public person data
type
array
title
summary
type
array
title
object
properties
summary
type
string
title
object
properties
summary
type
string
title
title
type
object
properties
summary
type
string
title
array
type
object
properties
summary
type
string
title
object
properties
summary
type
string
title
array
type
object
properties
summary
type
string
title
array
type
object
properties
summary
type
string
title
array
type
object
properties
summary
type
string
title
array
type
object
properties
summary
type
array
title
public person data
type
object
properties
summary
type
array
title
summary
type
string
title
description
professional background and career history
type
object
properties
summary
type
string
description
professional background and career history
title
public person data
type
object
properties
summary
type
array
title
summary
type
object
description
public person data
type
object
properties
summary
type
array
title
description
type
object
properties
summary
array
title
public person data
type
object
properties
summary
array
title
description
type
object
properties
summary
type
array
title
public person data
type
array
type
object
properties
summary
type
array
title
description
type
object
properties
summary
type
public person data
type
array
type
object
title
summary
type
object
properties
summary
array
title
description
type
object
properties
summary
title
summary
type
array
title
array
type
object
properties
summary
type
array
description
professional background and experience
type
object
properties
summary
type
array
title
description
type
string
description
professional background and experience
title
summary
description
personal experience of the person
type
object
properties
type
array
title
summary
type
object
description
summarizing the professional background of the individual.
type
array
type
object
properties
summary
type
string
description
public person data
type
array
title
description
presenting the person and summary.
type
array
description
public person data
type
object
properties
summary
type
array
title
description
public person data
type
structure
structure
public person data
type
array
description
details about this individual's professional background
type
array
title
details about this individual's professional background
type
object
description
details about this individual's career history
type
public person data
type
array
description
information related to personal interests and experiences, if applicable.
title
description
type
array
description
career and educational details, along with insights into experiences.
title
public person data
description
information about this individual professional background.
type
array
title
individual profile data
type
object
description
information upon this professional individual.
type
object
properties
summary
type
array
array
People also viewed
Related People
Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
People also viewed
Related People