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Robert McGuffin
CEO, HUR USA
Robert McGuffin is the CEO of HUR USA, a company specializing in strength and fitness equipment, wellness programming, and community business consulting solutions.1 He has been in this role since 2018.2
Professional Background
Prior to becoming CEO of HUR USA, McGuffin's career included:
- Founder and President of The BLVD Ventures (2020 - present)2
- Independent Consultant at HUR USA (2018)2
Leadership and Expertise
As CEO, McGuffin leads HUR USA in providing innovative solutions for various sectors, including:
- Senior living
- Active aging
- Medical facilities
- Inclusive fitness
- Wellness & rehabilitation
- Sports performance
Under his leadership, HUR USA focuses on developing long-term wellness outcomes and optimizing business results for their clients.1
Skills and Approach
McGuffin is known for:
- Navigating complex enterprise sales
- Pulling together the best of an organization3
- Taking a consultative approach to support facility operators, program instructors, therapists, and executives1
Recent Initiatives
During McGuffin's tenure, HUR USA has:
- Launched an expanded website showcasing new service offerings and features
- Introduced new HUR Accessories
- Expanded facility service descriptions
- Created a newly branded HUR Blog called "Vitalogy"
- Developed a dynamic product catalog experience1
McGuffin emphasizes a partnership-based approach, stating, "Just as we believe that personal physical health is about the whole person, so too is our dedication to communities through an end-to-end partnership approach to success."1
Highlights
Mars project is coming along. We completed all the demo work last week. Now it’s onto the new floor plan, cutting in new stairs to the lower level and framing.
We have several new projects in evaluation phase including a multi family development in western Colorado. Super stoked on these opportunities.
Website and new BLVD Ventures logo on the way soon.
Excited to share that BLVD Ventures is under contract for this off-market, adorable 1950's ranch style home in the coveted Skyway Park neighborhood in Colorado Springs. Nestled in the Foothills near the Broadmoor Resort, the house is close to open space, walking trails, mountain biking, and rivers, while still close to the downtown area, shopping and restaurants. Our team will be taking this one down to the studs, updating the kitchen, bathrooms, opening up the floor plan and adding a bedroom and bathroom in the lower level, new windows and doors, landscaping the 10,000 sq foot lot and new exterior (sorry, no more mint green). Look forward to restoring the timeless 50's charm on this one. Once it's complete we will add it to our long term rental portfolio.
Colorado Springs has a projected job growth rate of 49% over the next 10 years and consistently shows up in top ten lists for US real estate, based on its quality of life, outdoor access, schools, weather and booming economy.
So fun bringing these old houses back to life for a new generation. The original owner lived here since the house was build in 1954!
