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Robert Nishiyama

Director, Integrated Media at Beiersdorf

Robert Nishiyama is a seasoned professional in media and communications planning, currently serving as the Director of Integrated Media at Beiersdorf, a role he has held since December 2020. His tenure at Beiersdorf lasted until January 2024, where he was responsible for leading integrated media strategies to support the company's marketing initiatives in the consumer goods sector, particularly in skincare and personal care products.1

With over 20 years of experience, Nishiyama has worked across various industries, collaborating with notable clients such as Pernod Ricard, Pfizer, and Procter & Gamble. His expertise encompasses analytics, research, communications, media planning, digital strategy, and performance.1 Prior to his role at Beiersdorf, he held significant positions at Carat USA and MediaCom, where he led teams and developed integrated communication plans for major brands.1

Nishiyama emphasizes the importance of transparency and collaboration in achieving success in media planning. He is also committed to mentoring and developing his teams to foster innovation and effectiveness in their strategies.1

In addition to his professional roles, he has been recognized for his contributions to the field, including winning the Internationalist Awards for Innovation in Media for a campaign involving Evian.1

Highlights

Laboratory Safety from a Randomized 16-Week Phase III Study of ...
Aug 10 · latimes.com
Scientists urge FDA to pull common sunscreens from sale

Related Questions

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Robert Nishiyama
Robert Nishiyama, photo 1
Robert Nishiyama, photo 2
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Location

New York City Metropolitan Area