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Robert Schwartz
Global Chief Marketing Officer at Starcom
Robert Schwartz is a seasoned marketer, strategist, and consultant known for his innovative approach and commitment to transforming marketing practices.
Currently serving as the Global Chief Marketing Officer at Starcom, he brings a wealth of experience from his senior leadership roles at prestigious firms like Ogilvy, WPP, and IBM.
With a background in digital marketing and a passion for exploring new ideas, Robert has a track record of building successful marketing strategies and fostering client partnerships.
Beyond his corporate roles, he has also been actively involved in knowledge sharing through hosting The Human Element podcast and speaking engagements.
Robert is an alumnus of Gettysburg College and serves as a Trustee at the institution.
His diverse career includes positions such as Global Chief Marketing Officer at Carat, Global Leader at IBM iX, Vice President at IBM, Global Managing Director at WPP, and Chief Operating Officer at Ogilvy & Mather South among others.
A versatile professional, Robert Schwartz has showcased his expertise across various industries including real estate, finance, and telecommunications.
In addition to his professional endeavors, he remains active in sports as an aging soccer player, embodying a well-rounded personality.
Highlights
A tragic day in the history of the American project. As expected, @RadioFreeTom nails the call.
I don’t normally mix what I share in less professionally oriented social platforms with this one. But in in this singular case, my personal and professional worlds have collided in a single devastating loss. And in the end, there are no rules in grief and I just miss my friend.
I met Nick Johnson in the fall of 1989. He was out of central casting from a John Hughes movie - the bangs, the casual worldliness, the whole “I’ve lived in Hong Kong” vibe. As a kid from central Pennsylvania (who at that moment had never even been out of the country) it was like meeting someone from another world. But even way back then, his grace, kindness, and approachability stood out. Life being what it is, Nick and I went into the blender of work and kids and all the other stuff and a lot of time would pass before we reconnected.
Yet all along, we just happened to be in the same small, wonderful, and absurdly parochial world that is the NYC advertising and marketing community. Eventually, we began running into each other at the places our “work people” frequent: The City, Vegas, Austin, and. - of course - Cannes. We became not just people who knew each other in another place and time, but work friends too. It was nice to have someone in our bigger work world who knew me from all those years ago - someone I could trust and get a true bounce on things, someone from all the way back in the basement of our beloved Fiji.
This past January, Nick joined me on a podcast for the second time. He had done a whole big video thing years ago when I was at IBM. I am so glad we got to chat again on the mic. It is pure Nick, through and through. Whip-smart, charming, kind, generous, engaged, creative…and perpetually in motion. Afterward, we chatted about his beloved Kirsten and his remarkable kids. And then we made plans to meet up at our favorite dive bar in Cannes.
It’s a plan I intend to keep.
I’ll see you in June at The Quays, my friend…Godspeed.
