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Roberto Lastra

Co-Founder/ Executive Creative Director at Lovers Not Haters

Roberto Lastra is a Creative Director and Copywriter who co-founded the organization Lovers Not Haters.123 He specializes in helping brands reach diverse audiences in an authentic, relevant, and relatable way.34

Professional Background

  • Role: Creative Director/Copywriter and Co-Founder at Lovers Not Haters12
  • Experience: Top 5 global creative agency experience2
  • Education: Miami Ad School2

Professional Work

Lastra has worked on creative projects for various brands and organizations, including:

  • Google Year in Search
  • Women's Day
  • Vrbo
  • TurboTax
  • San Diego Wave FC
  • Airbnb Mexico
  • Lyft
  • Bud Light
  • YouTube Copa 90
  • Domestic Workers PSA
  • Kraft Macaroni & Cheese

Personal Insights

Beyond his professional work, Lastra is a father who values family heritage and hard work. He emphasizes the importance of remembering one's roots while providing opportunities for the next generation.1

Highlights

Jan 22 · robertolastra.com
RobertoLastra

Related Questions

What inspired Roberto Lastra to co-found Lovers Not Haters?
What are some of the most notable campaigns Roberto Lastra has led?
How did Roberto Lastra's background influence his approach to advertising?
What makes Lovers Not Haters unique compared to other creative agencies?
Can you share examples of Roberto Lastra's work at Google or other major brands?
Roberto Lastra
Roberto Lastra, photo 1
Roberto Lastra, photo 2
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Location

Miami, Florida, United States