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Romeo Mann
I help B2B companies /w Revenue Operations & ABM using HubSpot // Executive MBA // HubSpot Certified Trainer // Big fan of sales-free zones.
Romeo Mann is a seasoned professional with over 10 years of experience in marketing and business relationship building, specializing in revenue operations for B2B companies.
Having worked with renowned organizations like AIESEC, DHL, and Electrolux, Romeo has honed his organizational development expertise, providing him with a unique perspective to optimize companies' performance.
As the founder of MAN Digital, an agency established in 2016, Romeo focuses on driving revenue growth for B2B technology firms through tailored account-based marketing programs and demand-generation campaigns.
His agency, MAN Digital, emphasizes revenue acceleration through strategic sales engagements, marketing initiatives, and operational enhancements, steering clear of superficial vanity metrics.
Romeo's educational background includes an Executive MBA in Entrepreneurship/Entrepreneurial Studies from Quantic School of Business and Technology, alongside a Bachelor's degree in International Relations and European Studies from Universitatea 'Petru Maior' din Târgu-Mureș.
His extensive professional journey includes roles such as Mentor at adplist.org, Chief Revenue Officer at MAN.Digital, Interim Chief Revenue Officer at Omniconvert, Google Launchpad Mentor at Google Developers, and various key positions at renowned companies like HubSpot, Farnell element14, and Electrolux.
Romeo's expertise lies in revenue operations, account-based marketing, and facilitating growth strategies tailored for B2B technology organizations, delivering concrete results in lead generation and conversion optimization.
Reach out to Romeo Mann for resources and insights on Revenue Operations (RevOps) and Account-Based Marketing (ABM), and explore how MAN Digital can drive revenue growth and elevate your company's performance.
Highlights
Well, these folks helped build Calendly These guys can genuinely say, "𝘐 𝘥𝘳𝘪𝘯𝘬 𝘮𝘺 𝘰𝘸𝘯 𝘤𝘩𝘢𝘮𝘱𝘢𝘨𝘯𝘦"
I sat down with Yaroslav Lazor and Sergiy Korolov founders at Railsware and dissected:
• Railsware's Growth Story, how Railsware evolved into a leading product studio • Building a product's core "heart" to quickly understand its value and streamline the development process. (aka Calendly) • Insights into balancing consultancy with product development Check out the full podcast episode in the first link of this post
#productdevelopment
Recurring revenue brings more growth than the top-of-funnel acquisition. Yet, most SaaS companies struggle to do it right.
Why?
💭 Here are some key thoughts on that from Mark Kosoglow, CRO of Catalyst Software
"The post-sale side is under-optimized because we think value creation is still on the customers.
Let’s take an example of typical implementation onboarding.
In the beginning, nobody's on the platform, there's no value.
Then all of a sudden, you’re ready to launch.
You get users in and train them.
There's a massive uptick in value.
At the end of that process, what does everybody do? They breathe a sigh of relief.
Oh my God, they're implemented. Let's let them run for a while and they'll find their way to value.
But what happens instead?
Value plateaus.
And guess what people don't do when values plateau?
They don't buy more. They don't expand. Why?
Because they're not increasing the value.
People are getting used to the software.
Now you’re battling to keep users engaged because there's nothing new about it.
So the value actually starts to wane as you go in for the renewal.
Now the customer is asking what have you done for me lately?
You can say nothing as a software provider because everything you did was at the beginning when you deployed.
You don't get credit for that.
Humans are hardwired to ignore values that happened way in the past."
How to avoid that?
"You have to build an operational rhythm and philosophy that aligns with recurring impact in order to create a natural conversation for expansion and retention."
Listen to the 30-minute episode of The RevOps & ABM Alignment to learn how exactly Mark and his team do it at Catalyst Software.
Link in the first comment 👇
#revops #revenueoperations
