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Roopa Carpenter

VP, Digital Experience at Blast Analytics

Roopa Carpenter is an accomplished professional with a diverse background in law, digital experience, optimization, and conversion strategy.

She holds a Doctor of Law (JD) from American University Washington College of Law and also studied at Tufts University.

Roopa has held various key positions at Blast Analytics, including Vice President of Digital Experience, Senior Director of Optimization, and Director of Optimization.

Prior to her roles at Blast Analytics, she served as a Senior Conversion Strategist at the same company and gained experience as a CRO Manager and PPC Account Manager at Hanapin Marketing.

With a legal background, Roopa Carpenter has also worked as an Attorney at Latham & Watkins LLP.

Her expertise spans across digital experience, optimization, conversion strategy, and law, making her a well-rounded professional in the industry.

Roopa Carpenter
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Location

Tampa, Florida, United States