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Roy Tzuberi

Head Of Business Analytics at AppsFlyer - Hiring !

Roy Tzuberi is currently the Head of Business Analytics at AppsFlyer, a prominent marketing analytics platform based in Israel. In this role, he is responsible for overseeing data-driven strategies that help optimize marketing efforts for various clients, including major brands such as Coca-Cola and Nike. AppsFlyer specializes in user attribution and engagement analytics, providing insights that enable companies to measure the success of their mobile advertising campaigns effectively.13

Tzuberi has a background in data analysis and product management, which positions him well to lead business analytics initiatives at AppsFlyer. His expertise contributes to the company's mission of enhancing operational efficiency and leveraging data for strategic decision-making. Prior to his current position, Tzuberi held roles in different organizations where he focused on data strategy and analytics, showcasing his extensive experience in the field.24

AppsFlyer itself has been making headlines recently due to its plans for an initial public offering (IPO) and its efforts to streamline operations by reducing its workforce by 7% as part of a broader strategy to enhance efficiency and invest in AI tools.1

Highlights

Israeli adtech unicorn AppsFlyer to cut 100 roles as it eyes US public ...
Nov 18 · appsflyer.com
Contact us - AppsFlyer
Aug 21 · youtube.com
AppsFlyer's Journey Empowering Mobile Marketers in APAC
AppsFlyer's Journey Empowering Mobile Marketers in APAC
Mar 31 · appsflyer.com
This is AppsFlyer - Learn about our company

Related Questions

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Roy Tzuberi
Roy Tzuberi, photo 1
Roy Tzuberi, photo 2
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Location

Israel