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Rubén Díez

Marketing Coordinator en LaLiga Tech - Strategy & Project Management

Rubén Rufo Díez is a Digital Strategy Manager specializing in designing strategic marketing plans.1 He currently works at Sportian, which is the new identity of LaLiga Tech.34 Sportian is a global technology company focused on reinventing the sports and entertainment industry.4

Rubén has been involved in several projects related to sports technology and fan engagement:

  1. He recently launched a success case of Sportian Fan Activation team with LaLiga, which focused on improving the fan experience.3

  2. He has shared insights on how sports organizations can engage fans in a cookieless future, emphasizing the need to optimize martech ecosystems for personalized fan experiences.5

  3. Rubén has also been involved in projects related to the metaverse and smart tourism, as evidenced by his work with VISIT VALÈNCIA at a conference for Smart Tourist Destinations.6

As a Digital Strategy Manager at Sportian (formerly LaLiga Tech), Rubén likely plays a key role in developing and implementing digital strategies to enhance fan experiences, leverage data analytics, and drive innovation in the sports and entertainment sector.24

Highlights

Oct 3 · globant.com
Globant Introduces Sportian
Oct 2 · laliga.com
Globant and LALIGA Introduce Sportian, a Global Technology ...
Jul 11 · growjo.com
LaLiga Tech: Revenue, Competitors, Alternatives - Growjo

Related Questions

What are Rubén Rufo Díez's main responsibilities at LaLiga Tech?
How did Rubén Rufo Díez contribute to the Sportian project?
What is Rubén Rufo Díez's educational background?
How long has Rubén Rufo Díez been working in digital strategy?
What other companies has Rubén Rufo Díez worked for?
Rubén Díez
Rubén Díez, photo 1
Rubén Díez, photo 2
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Location

Madrid, Community of Madrid, Spain