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Ryan Braastad

Product and Marketing Leader

Ryan Braastad is a seasoned marketing leader with a strong customer focus and a passion for research, messaging, and design.

He excels in eliminating process inefficiencies, delivering solutions for complex cross-team projects, and has extensive experience in customer development, market research, and go-to-market strategy.

Ryan has a proven track record of evangelizing B2B products and building high-performing teams that drive lasting impact and results.

He is adept at operating in fast-paced environments and collaborating with diverse teams across product, research, engineering, sales, and marketing functions.

With a background in Business Administration, Operations Management, Finance, and Psychology, Ryan has a solid educational foundation from Isenberg School of Management at UMass Amherst and University of California, Berkeley.

His expertise spans across various domains including research and advisory, productivity, collaboration, analytics, SaaS, PaaS, cloud computing, enterprise social, service & case management, health, wellness, fitness, and entrepreneurship.

Throughout his career, Ryan has held key positions at reputable organizations such as Amazon, Amazon Web Services, Improbable, Salesforce, Microsoft, and Forrester Research, where he has led roles in product marketing, sales enablement, market research, change management, post M&A management, and vertical industry marketing.

His functions include product & solutions marketing, product management & development, go-to-market strategy, sales enablement, market research, change management, organizational design, post M&A management, and vertical industry marketing.

Ryan Braastad is a versatile professional with a wealth of experience who excels in driving business growth and implementing strategic initiatives across various industries and domains.

Highlights

Sep 30 · linkedin

Last chance to register for #AWS Contact Center Days. Join us next week on Tuesday (Oct 4) and Wednesday (Oct 5) for a packed agenda with insights on accelerating innovation and delivering superior customer experience. See the agenda and register here: https://lnkd.in/gnVTCnkp #amazonconnect #contactcenter

Dec 7 · linkedin

What a week! At AWS, that special time of year for launching new product and connecting with our customers is #reinvent2021. I'm so incredibly proud of what the Business Applications and Amazon Connect team was able to accomplish and the connections we were able to make at this year's event. We not only launched exciting new capabilities for Amazon Connect, including call summarization in Contact Lens, Automated Chatbot Designer, and our unified agent application, but maintained a consistent drumbeat of product releases rolling up to re:Invent, starting in September with Amazon Wisdom, Voice ID, and Outbound Communications.

During re:Invent, Amazon Connect was included in Adam Selipsky's inspiring keynote and we hosted an amazing Business Applications leadership session led by Diego Pantoja-Navajas, Annie Weinberger, and Danielle Joiner McPherson from Delta Air Lines. I also had the opportunity to speak about machine learning and customer experience during one of our sessions with Affirm's Laurence D..

It was an honor to take part is so many exciting activities for such an incredible company and product. The best thing.... we are still early on in our journey. #DayOne #AWS

AWS Keynote: https://lnkd.in/gPYeCchx Business Apps Leadership Session: https://lnkd.in/gCr22ugP Machine Learning Breakout: https://lnkd.in/g6qMcar2

Ryan Braastad
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Location

San Francisco, California, United States