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Ryan Green

Executive Vice President, Commercial Transformation at Southwest Airlines

Ryan Green has had a remarkable journey working for Southwest Airlines, one of America's Most Admired Companies, for over two decades. He started in the Marketing Department and progressed to become the Chief Marketing Officer before assuming the role of Executive Vice President & Chief Commercial Officer, overseeing various key areas such as Commercial Planning, Customer Experience & Engagement, Marketing, Revenue Management & Pricing, and Southwest Business Teams.

With a background in Marketing from Texas A&M University's Mays Business School, Ryan Green has held pivotal positions at Southwest Airlines, including Managing Director Customer Strategy & Development, Senior Director Loyalty & Partnerships, Director Customer Loyalty, and Marketing Manager. Having been part of a Fortune-ranked company, he brings a wealth of experience and a deep passion for the Southwest Airlines brand to drive innovative revenue strategies and product improvements for their customers.

His tenure at Southwest Airlines reflects his dedication to shaping the company's commercial success and enhancing customer satisfaction through strategic marketing initiatives and brand advocacy.

Highlights

Dec 15 · linkedin

Southwest is spending more than two billion dollars to address what our Customers tell us they most value in traveling with us. The real win is removing these friction points to allow our Employees to do what they do best—shine and share their Hospitality.

Dec 13 · linkedin

Business Travel News put Bob on its list of the 25 Most Influential People in Business Travel for our game-changing moves to enhance flexibility for Customers—travel credits don’t expire, Wanna Get Away Plus, our new portal for corporate travelers, Southwest Business Assist, and the foundational flexibility that our People showcase every day. I’m proud to play a role on Bob’s Team that’s moving through our thoughtful plan to make traveling with us even more enjoyable and easier.

Ryan Green
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Location

Dallas-Fort Worth Metroplex