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Ryan Zagata

President at Brooklyn Bicycle Co.

Ryan Zagata is the founder and president of Brooklyn Bicycle Co., a company he established in 2011.14 Before venturing into the bicycle industry, Zagata worked in software sales.1 He made the transition from tech to bicycles after a trip to Vietnam, which inspired him to start his own bicycle company.2

Brooklyn Bicycle Co. specializes in stylish, affordable urban bikes designed for city dwellers.4 The company operates through a network of over 450 independent bicycle dealer (IBD) partners across the United States and Canada.4 Zagata's business model includes both wholesale distribution to bike shops and e-commerce sales fulfilled by local partners.4

Under Zagata's leadership, Brooklyn Bicycle Co. has experienced significant growth:

  1. In its first year, the company more than doubled its projected sales.1
  2. By 2020, during the COVID-19 pandemic, the company saw a 600% increase in sales year-to-date.4
  3. In 2022, Brooklyn Bicycle Co. expanded into the European market through a partnership with a Danish company.3

Zagata's approach to business includes staying somewhat removed from the bicycle industry, following advice from bicycle industry veteran Grant Petersen.1 He has also diversified the company's offerings by selling fleet bikes to corporations and hotels, as well as partnering with New Belgium Brewery.4

Ryan Zagata continues to lead Brooklyn Bicycle Co., focusing on urban mobility and adapting to changing market conditions, such as the increased demand for bicycles as alternative transportation during and after the pandemic.4

Highlights

Meet Brooklyn Bicycle Team
Meet Brooklyn Bicycle Team
Episode 6: Finding Purpose with Ryan Zagata - Customer Obsessed
Episode 6: Finding Purpose with Ryan Zagata - Customer Obsessed
Pandemic check-in: Brooklyn Bicycle Company's Ryan Zagata
Pandemic check-in: Brooklyn Bicycle Company's Ryan Zagata
Jul 4 · youtube.com
Bikes are People: Ryan Zagata Brooklyn Bicycle Co. - YouTube
Bikes are People: Ryan Zagata Brooklyn Bicycle Co. - YouTube
Sep 11 · georgehahn.com
A Conversation with Ryan Zagata, President of Brooklyn Bicycle Co.
A Conversation with Ryan Zagata, President of Brooklyn Bicycle Co.

Related Questions

How did Ryan Zagata transition from selling software to starting a bicycle company?
What inspired Ryan Zagata to leave his corporate job and start Brooklyn Bicycle Co?
What advice did Grant Petersen give Ryan Zagata that influenced his business strategy?
How has Brooklyn Bicycle Co. adapted to the pandemic?
What role did Ryan Zagata's upbringing play in his entrepreneurial journey?
Ryan Zagata
Ryan Zagata, photo 1
Ryan Zagata, photo 2
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Location

United States