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Sabrina García

- Sales and Marketing Manager - Customer Service - MBA - Negotiation - Project Management - Leadership - Technology - Customer Experience - Customer Success -

Professional Background

Sabrina Garzón García is a highly accomplished professional with over a decade of experience leading diverse projects across London and Latin America. Her impressive career spans various sectors, including Banking, Software, and Energy, illustrating her versatility and adaptability in different business environments. Sabrina has held key leadership positions such as General Manager, Commercial Director, Administrative and Financial Director, and Project Leader across multiple regions, including Colombia and the United Kingdom.

With a strong focus on understanding the business, corporate, and financial objectives of organizations, Sabrina has successfully translated these strategic goals into actionable activities. Her remarkable track record speaks for itself, showcasing significant achievements such as a remarkable 300% increase in turnover and a 50% product penetration per customer. She is adept at managing complex portfolios of up to 15 products, handling sales budgets that reach USD 4.5 million, and has led teams with up to 12 professionals to deliver exceptional results.

Sabrina’s ability to foster teamwork has been vital to her success. She approaches challenges with a collaborative spirit, encouraging the teams she leads to work together harmoniously and strive for excellence. Her extensive experience includes negotiating deals with both private and public sector entities, allowing her to hone her skills in customer engagement and satisfaction through effective commercial strategies.

Education and Achievements

Sabrina is equipped with a robust educational background, having earned a Master of Business Administration (MBA) with a concentration in International Business from Cardiff Metropolitan University, where she was recognized for her merit. Additionally, she holds a Bachelor’s degree in Business Administration from the esteemed Pontificia Universidad Javeriana in Colombia.

Her education has laid a strong foundation for her career in business management, giving her the theoretical knowledge necessary to complement her practical experience in the field. Sabrina’s accomplishments throughout her career include managing companies from their inception and optimizing operational processes across various functions such as commercial, financial, human resources, and marketing.

Notable Positions

Sabrina has held high-level positions in several organizations and companies, garnering a wealth of experience in sales, customer service, and business development. Notable roles include:

  • Head of Sales & Product - Power Systems at GECOLSA: Here, she leads sales strategies and product management, ensuring alignment with market demands and organizational goals.
  • General Manager LATAM & CEO Colombia at METRON: In this pivotal role, she oversaw operations across Latin America, exhibiting her leadership and strategic vision.
  • Senior Account Manager at Codensa SA ESP: Sabrina successfully managed key accounts, driving business growth and enhancing customer satisfaction.
  • Customer Service Manager at Adobe and at Kaplan International Languages: In both capacities, she focused on enhancing the customer experience and developing service strategies that fostered loyalty and repeat business.
  • Business Development Consultant at Rainmarker: Here, she utilized her insights to drive growth initiatives and establish strong client relationships.
  • Senior Cash Management Consultant at Banco de Bogota and Relationship Manager at Citi: Sabrina's expertise in cash management showcases her strong financial acumen and ability to develop banking solutions tailored to client needs.
  • Sales Cash Management Executive at Bancolombia: This role underscored her capabilities in handling intricate financial transactions and negotiations in the banking sector.

Achievements

Sabrina Garzón García has demonstrated her ability to achieve outstanding results throughout her impressive career. Some of her most notable achievements include:

  • A 300% increase in turnover within key projects, showcasing her effectiveness in driving sales and revenue growth.
  • Achieving a 50% product penetration per customer, indicating her success in expanding product utilization among clients.
  • Management of portfolios consisting of up to 15 products, which highlights her organizational skills and product management competencies.
  • Handling sales budgets reaching USD 4.5 million, a testament to her ability to oversee significant financial responsibilities.
  • Developing businesses with annual revenues of approximately USD 3.6 million, illustrating her strong business development skills and market insight.
  • Leading successful teams consisting of 9 to 12 professionals, ensuring collaborative efforts and a productive work environment that drives results.

Related Questions

How did Sabrina Garzón García develop her extensive expertise in business management and project leadership?
What strategies did Sabrina Garzón García implement to achieve a 300% increase in turnover for her projects?
In what ways does Sabrina Garzón García approach teamwork to foster a collaborative environment among her teams?
How does Sabrina Garzón García balance her roles in different sectors such as banking, software, and energy?
What are the key lessons Sabrina Garzón García has learned from her experiences managing companies from their initial stages?
Sabrina García
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Location

Bogota,D.C., Capital District, Colombia