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Sam Jones

Founder at Gener8

Sam Jones is a former Red Bull Global Brand Manager and the Founder of Gener8, known as a disruptor of the year 2022 by the Great British Entrepreneur Awards.

With a belief in empowering individuals to control their data and profit from it, Sam is dedicated to building a company that facilitates this vision. Stay updated on Gener8's initiatives at https://gener8ads.com/.

Sam's academic background includes studying at Canford and earning a Bachelor of Arts (B.A.) in Philosophy from Cardiff University / Prifysgol Caerdydd.

Having held key positions at prestigious organizations such as Red Bull in roles like Global Brand Manager, Global Advertising Specialist, Global Product and Brand Communication Specialist, and Global Student Marketing, Sam's experience reflects a profound understanding of brand management, advertising, and marketing.

Furthermore, Sam has a history of entrepreneurship, having founded or been part of ventures like Gener8, Hit The Town Ltd, 212 promotions, and roles at Red Bull as Student Brand Manager and Street Surfing as Media Representative.

Highlights

Aug 7 · linkedin

Remember, not long ago David Letterman was asking Bill Gates what the internet is and what all the fuss is about.

There's a poetic irony to see people in the audience laughing at the thought that the internet is comparable to (or worse than) radio 😂

This was 1995.

I love clips like this because they remind us that the things people once ridiculed can be the same things that later change the world.

#throwback #internet #billgates

Jul 23 · linkedin

In March 2021 Google said "people shouldn't have to accept being tracked across the web" citing this as a key reason why they were removing cookies from their chrome browser. 🍪

Yesterday, they did an almighty U-Turn and scrapped plans to get rid of cookies. 👀 They key reason for this: they would lose ad revenue because less tracking made their ad inventory less valuable. Bottom line: Google won't stop tracking you and nor will an industry full of data brokers and middlemen. 🤷

I look forward to a future where people have more control of their data and the choice to stop companies from accessing it or to be rewarded from it themselves. That's the future we're trying to build at Gener8 🚀

#data #google #cookies #privacy

Sam Jones
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Location

London, England, United Kingdom