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Samba Natarajan

CEO Amobee - CEO Group Digital Life Singtel

Samba Natarajan is a seasoned executive with over 25 years of experience in corporate leadership, strategy, and finance, currently serving as the CEO of Amobee, a prominent digital marketing company in the Bay Area.

As the CEO of Group Digital Life at Singtel in Singapore, he oversees a diverse portfolio focusing on digital marketing, premium video, analytics, enterprise cloud, cybersecurity, and more, while also managing the corporate venture capital fund, Innov8.

Samba's background includes key roles at Citibank and McKinsey & Company, where he led the Technology, Media & Telecommunications practice in South East Asia, advising C-level executives on market strategies, growth, transformation, and operational optimization.

An esteemed author and speaker, Samba has shared his expertise on advanced analytics, mobile payments, and broadband in developing markets, and has been recognized for his contributions by institutions like Wharton, University of Pennsylvania.

He holds a diverse educational background with degrees from prestigious institutions like The Wharton School, Indian Institute of Management Ahmedabad, and Birla Institute of Technology and Science, Pilani.

Samba Natarajan's professional journey spans across various board memberships, including at Globe Telecom, Trustwave, and Singtel Innov8, showcasing his broad expertise and influence in the digital and telecommunications sectors.

Currently residing in Singapore, Samba holds citizenships in the United States and India, contributing to his global perspective and versatile leadership approach.

Samba Natarajan
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Location

Singapore