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Sami Kriegstein Jacobson
Non-traditional Creative Director, Brand Storyteller, AI Facilitator
Sami Kriegstein Jacobson is a Co-Founder and Executive Producer at SoCom, a creative agency known for its innovative approaches in the realm of AI and entertainment. He is actively involved in producing unique events that blend comedy and artificial intelligence, such as the touring show "IT WRITES ITSELF," which has garnered attention for its engaging format that combines audience participation with AI-generated content.12
Kriegstein Jacobson has a background in brand strategy and storytelling, and he has been recognized for his contributions to the industry, including being named in Forbes' 30 Under 30 list. His work often involves creating interactive experiences that challenge traditional norms in entertainment and marketing, making use of AI as a central theme in his projects.13
He studied at the University of Southern California, where he was involved in various creative initiatives.2
Highlights
3 months ago (barely!), I got a call from my wonderful colleague, Max Benator, pitching me the idea of launching the definitive Social Commerce conference in the US, to help support an insanely powerful and rapidly growing industry that is still in its infancy for American consumers. I've been fascinated by Social Commerce and the great work Max has been doing with Orca for years now, and jumped at the opportunity to work together and bring this vision to life.
I'm a day late sharing this update, but that's only because we've been so busy with the outpouring of support and interest(!)...so without further ado, I hope you'll join us OCTOBER 17 in Los Angeles for the inaugural SoCom Conference! Space is limited, sign up at www.socom.live 🙌
Here's Max Benator's much more eloquent announcement:
"I'm beyond thrilled to finally announce SoCom, the first dedicated social commerce conference in the US.
The team, the programming, the participating companies; throughout the planning process, I've been blown away by the response to this much needed event.
Social Commerce is poised to drive $90.5b in revenue this year in the US alone. It's a massive industry. More than that, it's increasingly clear that ecommerce and retail will be shaped by the integration of social and interactive features; livestreams, video, AI-powered chatbots, AR, etc.
Participants in SoCom include current and former leadership from Gap Inc., E.L.F. BEAUTY, YouTube, Pinterest and more. Orca serves as Founding Sponsor.
We're honored to have Malik Ducard, Pinterest's Chief Content Officer, presenting the keynote.
Separating SoCom from other industry events is our livestream gifting suite. We're anticipating over 300 top creators with a combined follower count of over 100 million followers.
Space is limited. If you're interested in attending, please see the link in the comments below. Also, please feel free to DM me directly.
SoCom is a one day event on October 17th, 2024 in Los Angeles, CA.
I hope to see you there!"
Interpublic Group (IPG) Comms Day x It Writes Itself was an absolute blast! Could never have predicted how fun and rewarding these sessions would be. Since we started bringing our "AI variety show" format to the corporate workshop world, it's been non-stop helping teams get out of their comfort zones and fired up about playing with these tools.
IPG were wonderful hosts, and our volunteers Scott Berwitz, Sarah Okrent, and Elise Flick completely smashed the assignment! Thanks for making Mike Jacobson's and my job so easy!
