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Sandra Lounamaa

Co-Founder & CEO at Gubbe

Sandra Lounamaa is the Co-Founder and CEO of Gubbe, a company she founded in 2018 with Meri-Tuuli Laaksonen.12 Gubbe is a technology-driven elderly care service that connects students with seniors who need companionship and assistance with daily tasks.36

Lounamaa's inspiration for starting Gubbe came from a personal experience when her grandfather passed away, and she struggled to find reliable care for her widowed grandmother.2 This led her to create a platform that provides trusted workers for nursing responsibilities and household activities for the elderly.2

Under Lounamaa's leadership, Gubbe has grown significantly:

  • The company has raised approximately €6.1 million from investors.2
  • It operates in Sweden, Finland, and launched in the UK in August 2022.2
  • Gubbe has over 1,000 caregivers signed up with the service.2
  • The company was listed as one of the 10 most promising Finnish startups by Talouselämä in 2022.4

Lounamaa's role as CEO involves scaling high-quality elderly home care services while providing meaningful employment opportunities.5 Her vision for Gubbe is to disrupt the elderly care industry by pairing seniors with suitable young helpers on a subscription basis.3

Highlights

Aug 31 · linkedin

So proud to announce that Gubbe has launched in the United Kingdom this week! 🇬🇧💞👵🏼

After successfully conquering the elderly care market in Finland and Sweden we are continuing our journey in enabling the best elderly care across the globe!

The service has been kicked off in the Greater London area but we are soon expanding to every city in the UK!

📣 My dear UK network – asking for your help.🙏

Do you know a senior who lives in the Greater London area and maybe would benefit from walks outside, home exercise or help with household chores with the same trusted Gubbe helper? If you do, please help us and shoot me a message! 💌

Related Questions

What inspired Sandra Lounamaa to start Gubbe?
How does Gubbe ensure the quality of its caregivers?
What are the main services offered by Gubbe?
How has Gubbe expanded its operations since its founding?
What challenges has Gubbe faced in the elderly care sector?
Sandra Lounamaa
Sandra Lounamaa, photo 1
Sandra Lounamaa, photo 2
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Location

Espoo, Southern Finland, Finland