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Sanjana Kapoor
WaveMaker Inc, October 2020 till Present
Professional Background
Sanjana Kapoor is a dynamic professional with a rich tapestry of experience in performance marketing and business development. With a specialization in computer science and a robust educational background, Sanjana aligns her technical expertise with innovative marketing strategies to drive significant growth in the organizations she serves. Currently, she shines as the Senior Manager of Performance Marketing at WaveMaker, where she utilizes her deep understanding of technology coupled with her strategic marketing prowess to enhance brand visibility and drive customer engagement through various digital platforms.
Sanjana's career is highlighted by her tenure as Managing Director at the Praise Foundation, where she championed initiatives focusing on community development and social welfare. Her leadership role there allowed her to cultivate her skills in project management and organizational development, paving the way for impactful community outreach programs.
In addition to her role at the Praise Foundation, Sanjana has made significant contributions as a Marketing and Business Development professional at KAPSAN Consultants. In this capacity, she successfully engineered marketing strategies that not only enhanced the company's market presence but also optimized client interactions and satisfaction.
Education and Achievements
Sanjana's academic journey reflects her commitment to lifelong learning and growth. She laid down her foundational education at C.S.I Jessie Moses Matriculation and Higher Secondary School and later advanced her studies at the Overseas Family School, where she earned her International Baccalaureate Diploma. She further pursued her passion for technology by earning a Bachelor's degree in Computer Science from the prestigious College of Engineering, Guindy.
To expand her leadership skills and business acumen, she pursued a Master of Business Administration at York St. John University. Her studies in Community Outreach and Development at YWAM Madison, Wisconsin, demonstrate her dedication to social change and highlight her passion for making a difference in the community.
Notable Achievements
Throughout her career, Sanjana has been honored for her commitment to combating human trafficking. She previously worked as an Anti-Human Trafficking Prevention Awareness Executive at Oasis India, where she was instrumental in fundraising efforts and communications strategies to raise awareness about this critical issue. Her role focused on educating the community and fostering partnerships that championed the prevention of human trafficking, showcasing her strengths in advocacy and outreach.
As an author at The Windsorn Prince, Sanjana leveraged her creative skills to inspire and educate others through her writing. This role complemented her background in marketing by allowing her to engage diverse audiences and communicate complex ideas effectively.
In her versatile roles, Sanjana has consistently demonstrated a strong capacity for leadership, innovation, and strategic thinking. Whether leading new product launches at HighStreetLabels.com as a Product Manager or driving comprehensive marketing campaigns at WaveMaker, she has shown a remarkable ability to adapt and thrive in various environments, thereby making significant contributions to every organization she has been a part of.
With a passion for developing sustainable marketing practices and a commitment to social responsibility, Sanjana Kapoor continues to be a powerful force in the realms of performance marketing and community development. Her blend of technical expertise and passion for driving social change positions her uniquely to impact both the business world and the greater community positively.
