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Sanjana Kothapalli
UX Research Intern at MakeMyTrip
Professional Background
Sanjana Kothapalli is a passionate and innovative graphic designer with over six years of experience in the field, both as a freelancer and in dedicated roles at an advertising and event management firm. With an eye for detail and a commitment to creativity, she has built a rich portfolio that showcases her prowess in graphic design. Currently, she is enhancing her skills and knowledge as a graduate student pursuing a Master of Design in Design-led Innovation at the prestigious Srishti Institute of Art, Design and Technology, where she delves into critical areas such as design research, systems, and service design.
In her career, Sanjana has successfully held several prominent positions that highlight her versatility and adaptability. Her journey led her from being a graphic designer at Exotic Events & Promotions Pvt. Ltd. to becoming a Programme Analyst at Cognizant, where she refined her analytical skills in a tech-forward environment. Transitioning to roles like UX Research Intern at MakeMyTrip, Sanjana is continuously exploring how design can enhance user experience, creating practical applications that seamlessly combine functionality with aesthetic appeal.
Sanjana's tenure as a Student Designer at Srishti Institute played a significant role in shaping her design philosophy. Here, she collaborated with peers and faculty, igniting her passion for innovative design solutions that are user-centric and socially responsible.
Education and Achievements
Sanjana’s intellectual journey began at Andhra Mahila Sabha P. Obul Reddy Public School, where she laid the foundations of her academic career. She then progressed to St. Ann's Junior College for Girls in Mehdipatnam, equipping herself with a well-rounded educational background. Following this, she attended Chaitanya Bharathi Institute Of Technology, where she honed skills that would later contribute significantly to her burgeoning career in design.
Currently, she is enriching her educational background by pursuing a Master of Design in Design-led Innovation at the Srishti Institute of Art, Design and Technology, an institution known for its emphasis on experimental practices and interdisciplinary education. This program allows her to explore cutting-edge methodologies in design thinking, critical design, and the integration of technology into the design process.
Through her educational journey, Sanjana has also engaged in numerous projects that challenge the status quo and push the boundaries of conventional design, aiming to make a meaningful impact through her work.
Achievements
Sanjana Kothapalli's professional journey reflects her dedication to growth and excellence. From her graphic design roles where she developed impactful marketing materials to her time as a Programme Analyst at Cognizant, Sanjana has consistently demonstrated her ability to blend creativity with strategic insights. Her internship at MakeMyTrip as a UX Research Intern stands out as an excellent opportunity that provided her with real-world experience in understanding and improving the customer journey, ensuring designs are driven by user needs
Sanjana's creative contributions at Digital Impact Square, a TCS Foundation Initiative, are noteworthy as they allowed her to explore the intersection of technology and design for social good. Here, she worked on designing solutions that empower communities and drive social change through practical applications of design skills. Her work not only reflects her design capabilities but also her commitment to contributing positively to society.
