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Santosh Khandekar

Product - SSP Adserver - Monetisation

Santosh Khandekar is a skilled professional managing PubMatic's RTB adserver product roadmap, focusing on enhancing adserver performance and capabilities.

He leads the adtech product roadmap and delivery for Moneycontrol, showcasing his expertise in the field.

Santosh took a significant role in developing the Contextual Programmatic Supply Side Platform - ContextAds, a tailored advertising solution targeting post-cookie challenges in advertising, catering to the needs of Fork Media across India, GCC, and SEA regions.

He independently spearheaded the development of in-house SDK requirements for enabling contextual ads on in-app inventory.

Furthermore, he created a Data Management Platform to complement ContextAds and stay abreast of current programmatic ad serving demands.

Santosh excels in merging behavioral and contextual data and forwarding them to end DSP through bid requests, contributing to the efficiency of ad serving.

With over a decade in the adtech industry, he addresses the advertising requirements of publishers, buyers, and end-users.

Santosh Khandekar pursued a B.E. in Information Technology from North Maharashtra University, achieving first-class with distinction.

His professional journey includes roles such as Product Manager - Monetization at PubMatic, Product Lead at Moneycontrol, Associate Director - Product Strategy at Fork Media, Product Consultant at Netcore Solutions, Senior Manager - Operations at Fuel Digital Media Limited, Senior Operations Engineer at PubMatic, and Senior Technical Support Engineer at ZEDO.

Santosh Khandekar
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Location

Navi Mumbai, Maharashtra, India