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Sara Goulet
Special Advisor, Office of the Secretary, Pennsylvania Department of Human Services
Professional Background
Sara Goulet is a dynamic communication professional known for her extensive experience in public relations, advertising, and strategic communication strategies. With a Bachelor’s degree in Advertising from Penn State University, she possesses a solid foundation in crafting compelling narratives and engaging audiences. Her career spans several important roles within the Pennsylvania government and the private sector, where she has demonstrated significant leadership and creativity.
In her most recent position as the Special Advisor to the Secretary at the Pennsylvania Department of Human Services, Sara played a crucial role in advising leadership on effective communication strategies. In this fast-paced role, she demonstrated her exceptional organizational skills and detail-oriented mindset, helping to navigate complex issues within the department.
Prior to this, she served as the Deputy Press Secretary during the administration of Governor Tom Wolf. This role allowed her to gain invaluable insights into the inner workings of state government and to develop a strong skill set in media relations and crisis communication. As she effectively managed communications for the Governor's office, she showcased her talent for maintaining a positive public image and fostering relationships with key stakeholders.
Sara’s tenure at the Pennsylvania Department of Labor & Industry as Press Secretary further augmented her prowess in public relations. Here, she was responsible for coordinating messaging and public-facing initiatives that highlighted the department's achievements and ongoing efforts to improve workforce development and labor standards. Her ability to craft strategic communication plans made a significant impact on public perceptions of the department's work.
In addition to her government experience, Sara has also contributed her talents to the private sector, exemplified by her work as a Public Relations contractor for The Hershey Company, where she applied her creativity and communication skills to enhance the brand’s image.
Entrepreneurial by nature, Sara is the proud owner of Goulet Communications LLC, where she offers bespoke public relations services, and she also founded Putch & Buckie's Baked Goods, showcasing her diverse interests and skills in both communications and business.
Education and Achievements
Sara attended one of the most reputable institutions for higher education, Penn State University, where she earned her Bachelor's degree in Advertising. This formal education equipped her with the theoretical knowledge and practical skills needed to excel in the competitive field of advertising and public relations. Sara’s education laid the groundwork for her future endeavors, allowing her to navigate complex communication landscapes effectively.
Throughout her career, Sara has built a reputation as a motivated and energetic professional who prioritizes creativity and organization. Her contributions to the various organizations she has worked with have consistently showcased her detail-oriented approach and her ability to think positively in challenging situations.
Achievements
Sara Goulet's work has led to numerous successful communication initiatives and projects that have significantly impacted public perception and stakeholder engagement within the organizations she has served. Her exceptional work at the Pennsylvania Department of Human Services and as Deputy Press Secretary for Governor Tom Wolf demonstrates her capability in crafting effective communication strategies that resonate with diverse audiences.
Her entrepreneurial ventures, including her PR firm and a popular baked goods business, reflect her diverse skills and interests and underline her ability to succeed in varied contexts. These achievements exemplify her commitment to excellence and her creative approach to all her endeavors.
Contributions
Sara helped craft successful communication initiatives at the Pennsylvania Department of Human Services.
Entrepreneurial Ventures
Sara has successfully owned Putch & Buckie's Baked Goods and Goulet Communications LLC.
