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Sara Weinstein

Partner at WCPG

Sara Weinstein is a Partner at WCPG, a cause agency that supports charities, talent, and brands on their impact work.1 She co-founded WCPG in 2010 with Harrie Bakst, focusing on purpose-led partnerships and impact-driven business strategies.25

Career Highlights

  • Partner at WCPG (October 2010 - Present): Leading the agency's efforts in cause marketing, corporate social responsibility, and talent activation for philanthropic initiatives.14

  • President of Weinstein Philanthropic Group (August 2010 - October 2010): Provided consulting services to charities, corporations, and individuals in the philanthropic sector.1

  • Director at The New York City Department of Social Services (June 2007 - June 2009).1

  • Director of the Low-Income Access Project at NARAL Pro-Choice New York (October 2003 - June 2006).1

Achievements

Under Weinstein's leadership, WCPG has:

  • Raised hundreds of millions of dollars for charities.2
  • Expanded to become a full-service marketing agency while maintaining a focus on purpose-led initiatives.3
  • Worked with major brands like Revlon, creating innovative campaigns such as the Revlon LOVE IS ON Million Dollar Challenge.2

Weinstein's expertise in creating 360-degree partnerships between charities and corporations has been instrumental in WCPG's success and growth over the past decade.26

Highlights

How Success Happened for Harrie Bakst and Sara Weinstein
Dec 3 · entrepreneur.com
How Success Happened for Harrie Bakst and Sara Weinstein
How Success Happened for Harrie Bakst and Sara Weinstein
Feb 13 · teammarketing.com
Weinstein Carnegie Philanthropic Group (WCPG)
Oct 15 · variety.com
Weinstein Carnegie Philanthropic Group Fetes a Decade of Doing ...
Jan 30 · forbes.com
The Power Of Purpose: How WCPG Is Helping Brands And Charities ...

Related Questions

What inspired Sara Weinstein to start WCPG?
How did Sara Weinstein transition from the New York City Department of Social Services to WCPG?
What are some of the most successful partnerships Sara Weinstein has facilitated at WCPG?
How has Sara Weinstein's background in philanthropy influenced her approach at WCPG?
What challenges did Sara Weinstein face when launching WCPG?
Sara Weinstein
Sara Weinstein, photo 1
Sara Weinstein, photo 2
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Location

Greater New York City Area