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Sara Yamase

Senior Director at Simon-Kucher & Partners

Sara Yamase is a seasoned professional with a strong passion for assisting companies in enhancing their monetization and pricing strategies. With expertise in areas like new product pricing, business strategy, pricing optimization, and data analysis, Sara has been a valuable asset to the companies she has worked with.

During her time at Simon-Kucher & Partners, Sara has been instrumental in providing valuable insights and recommendations through her involvement in over 40 projects. She excels in leading workshops that influence pricing strategies, identifying revenue opportunities, and structuring pricing models.

Sara's proficiency extends to conducting and interpreting large-scale research studies using methodologies like conjoint analysis and segmentation analysis. This allows her to determine optimal product bundling strategies, pricing models, and their financial implications for her clients.

In her capacity over the last 5 years, Sara has taken charge of the knowledge base and thought leadership in new product pricing at Simon-Kucher. She also held the role of internal editor for the book 'Monetizing Innovation' published by the company. Furthermore, Sara has shared her insights by presenting at various industry conferences and workshops.

Sara's academic background includes a Master of Business Administration from the University of California, Berkeley, Haas School of Business, as well as a Bachelor of Arts and Bachelor of Science in Business Administration with a focus on Management Science, also from the University of California, Berkeley.

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Location

Austin, Texas