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Sarah Balaz
Marketing and Communications Specialist at AssistiveWare
Professional Background
Sarah Balaz is a dedicated marketing and communications specialist with a rich background in media, culture, and communication. Currently, she serves as a Marketing and Communications Specialist at Assistiveware, where she applies her expertise to promote innovative assistive technologies that facilitate communication for individuals with complex communication needs. Throughout her career, Sarah has developed a versatile skill set through various roles, demonstrating her proficiency in project management, content creation, and educational communication.
Prior to her role at Assistiveware, Sarah held several pivotal positions, including Project Manager and Senior Content Editor at Global Savings Group. In these roles, she was instrumental in developing strategic marketing initiatives and managing a variety of content projects, ensuring that the company's messaging resonated with a diverse audience. Her experience in the financial sector also includes working as a Marketing Representative at State Farm®, where she actively engaged with clients to enhance brand visibility and loyalty.
Sarah's career began in academia and education, where she showcased her communication skills as an English as a Second Language Teacher at J.M. Academy. Her journey into the world of marketing and communications started during her time as a Marketing and Communications Intern at the World Trade Center Tacoma, where she gained hands-on experience in promoting events and engaging with the local community. Her keen insight into communication strategies was further honed as an Online Marketing Associate at ubiCabs and as a Course Assistant in the Communications Department at the University of Puget Sound.
Education and Achievements
Sarah Balaz's education is a testament to her dedication to understanding media and communication at various levels. She earned her Master of Arts (M.A.) in Media, Culture, and Society from Erasmus University Rotterdam, a program renowned for its interdisciplinary approach to understanding media's role in contemporary society. This academic endeavor equipped Sarah with a critically informed perspective on communication, enabling her to thrive in her professional pursuits.
Before her master's degree, Sarah completed her Bachelor of Arts in Communication Studies, with a minor in Business Studies, at the University of Puget Sound. This dual focus allowed her to integrate communication theories with practical business applications, laying a strong foundation for her marketing career. In addition, her studies as an international student in Communication and Media Studies at Goldsmiths College, University of London, provided her with invaluable insights into the global landscape of media and communications.
Sarah’s commitment to student life during her university years is noteworthy. She was active as a Student Staff Writer for The Trail Newspaper at the University of Puget Sound, where she developed strong journalistic skills and a love for storytelling. Furthermore, she took on a leadership role as the Financial Vice President of the Gamma Epsilon Chapter at Gamma Phi Beta Sorority, where she demonstrated her organizational skills and financial acumen.
Achievements
Throughout her diverse career, Sarah Balaz has achieved significant milestones that reflect her expertise in marketing and communication. Her ability to craft compelling narratives and implement effective communication strategies has consistently enhanced her employers' outreach and engagement efforts. At Assistiveware, her contributions have not only raised awareness of important assistive technologies but have also cultivated partnerships that enhance the company’s mission.
In her various roles, Sarah has managed successful projects that highlight her leadership capabilities and strategic thinking. As a Project Manager at Global Savings Group, she led cross-functional teams to deliver projects on time and within budget, contributing to the organization's growth in the competitive digital market.
Her experience in journalism and as an educator has further enriched her career, providing her with a unique perspective on audience engagement and content delivery. Sarah's work in diverse environments—from startups to established organizations—demonstrates her adaptability and eagerness to learn and grow within her field.
tags usage across broad topics in marketing and education: marketing, communications, project management, content editing, international studies, Erasmus University, University of Puget Sound, assistive technologies, media and society, storytelling, leadership, educational communication, marketing strategy, public relations, financial services.
