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Sarah Drake
Principal Planner at Cole Drake Events LLC
Professional Background
Sarah Drake is a seasoned professional with over 17 years of experience in the hospitality and event production industries, specializing in crafting luxury weddings and boutique experiential corporate events. Her keen eye for detail and ability to curate unique experiences have established her as a go-to expert in the field, earning her recognition and respect among clients and peers alike.
Sarah currently serves as the Principal Planner at Cole Drake Events LLC, where she leads a talented team dedicated to creating unforgettable events. Under her leadership, Cole Drake Events has gained a reputation for excellence in the luxury market, consistently exceeding client expectations through bespoke service and innovative solutions.
Before founding her own company, Sarah honed her skills in various prestigious roles. She was a Senior Associate Wedding and Events Planner at ADW, where she managed a diverse portfolio of events, from intimate gatherings to large-scale celebrations. Here, she learned the intricacies of planning and executing events that not only met but surpassed client desires.
Sarah’s expertise also extends to her role as Events Director at Ursuline High School, where she oversaw the planning and execution of numerous school events, enhancing the school's community engagement and building lasting traditions. Her early career as a Sales Manager at Starwood Hotels & Resorts Worldwide, Inc. further solidified her foundation in hospitality, equipping her with the sales strategies and negotiation skills necessary for success in the events industry.
Education and Achievements
With a solid educational background, Sarah Drake studied Human Resources at Santa Rosa Junior College, which has been instrumental in shaping her exceptional team management and client relations skills. This formal education complements her extensive hands-on experience, creating a unique blend of theoretical knowledge and practical application.
Sarah’s commitment to the craft of event planning has resulted in numerous accolades and successful projects throughout her career, securing her position as a thought leader in the luxury events space. Her work reflects a deep understanding of client needs and a passion for delivering exceptional experiences.
Achievements
Some of Sarah's notable achievements throughout her career include:
- Successfully managing a portfolio of luxury weddings and high-stakes corporate events, each tailored to the unique vision of her clients.
- Establishing Cole Drake Events LLC as a premier planning service in the luxury segment, recognized for its innovative designs and flawless execution.
- Contributing to community engagement through her role at Ursuline High School, where she facilitated events that fostered community spirit and support.
- Demonstrating expertise in the hospitality industry through her tenure at Starwood Hotels, where her sales strategies significantly increased revenue for events while enhancing the guest experience.
Sarah Drake continues to inspire others in the hospitality and events industry with her dedication to excellence, creativity, and client satisfaction.
