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Sarah Jones
Director of Planning, Sky Media
Sarah Jones is an experienced Strategy Director currently serving as the Director of Planning at Sky Media.12 With over 20 years of experience in the media industry, she has established herself as a skilled professional in communications planning and strategy.12
Career Background
Sarah's career journey includes significant roles in both agency and media owner environments:
- Current Role: Director of Planning at Sky Media25
- Previous Agency Experience: She has worked at several prominent agencies, including:
- MediaCom
- MGOMD
- MindShare2
Transition and Expertise
In 2019, Sarah made a notable career move from agency to media owner when she joined Sky Media.4 This transition has given her a unique perspective on the industry, influencing her approach to media strategy.3
Skills and Specializations
Sarah is recognized for her expertise in:
- Communications Planning
- Marketing and Advertising
- Media Strategy1
Her role at Sky Media involves developing strong, direct relationships with clients and contributing to innovative media solutions.47
Industry Involvement
Sarah actively participates in industry events and initiatives:
- She has been involved in Sky Media's Innovation Sprint event, which aims to foster collaboration within the media industry.7
- Her insights and experience make her a valuable contributor to discussions on media strategy and planning.6
Sarah Jones continues to play a significant role in shaping media strategies and fostering innovation in the advertising industry through her position at Sky Media.
Highlights
The Media Business Course 2024 has come to an end and what a week it has been!
4 jam packed days of inspiring talks, 3 very late nights, 9 brilliant teams and 3 amazing final presentations. Everyone always says it’s an amazing experience for all the delegates but it was equally amazing for me as a tutor. I learned so much and had so much fun with many old and new friends from across this brilliant industry we work in.
Thanks so much to the Ad Association for having me Sharon Lloyd Barnes Suzanne Costello (She/her) Phoebe Sallitt
To the other tutors for being so welcoming Hamid Habib David Grainger Ailsa Mackenzie
And to my 2 fantastic teams for all their energy and enthusiasm. Well done for making it to the final and especially well done to team 6 for winning - you made me proud!
Rory Sutherland kicking off the Media Business course this year with a bang!
Can’t wait to see how the teams get on with the brief
#MBC2024
