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Sarah Latremoille
Senior Account Manager at GTB
Professional Background
Sarah Latremoille is a seasoned marketing professional, whose extensive experience spans over six years in the advertising industry. Currently serving as a Senior Account Manager at GTB, Sarah plays a vital role in one of the most recognized agencies dedicated to Ford, which is part of the WPP network. Her diverse skill set encompasses a wide range of marketing strategies including Above The Line (ATL), Through The Line (TTL), Shopper marketing, and Experiential marketing, allowing her to create comprehensive marketing campaigns that resonate with consumers. Sarah’s strategic insight and creative problem-solving capabilities have made her an invaluable asset in her current position.
Prior to her role at GTB, Sarah honed her expertise at Geometry Global, where she advanced through roles from Account Manager to Senior Account Manager. Her tenure at Geometry Global saw her managing notable campaigns and accounts for high-profile brands. In her earlier career at BrandWorks Australia, Sarah not only managed accounts but also took on the role of Marketing and Account Manager, demonstrating her ability to blend marketing and client relationship management effectively.
Sarah’s professional journey began with an impressive stint as a Program Director at Camp Oconto. She also gained relevant experience in the financial sector as an Executive Assistant to an Investment Advisor at Richardson Wealth. Her diverse career path provided her with a rich understanding of various industries, which she leverages in her marketing strategies today. Additionally, her customer service experience as a representative at Publishing & Copy Centre and insights from her internship at Starcom as a Media Planning Intern have solidified her comprehensive understanding of the marketing and advertising landscape.
Education and Achievements
Sarah Latremoille is not only well-versed in the practicalities of marketing but also possesses a solid educational foundation that complements her professional experience. She has pursued an expansive education, beginning with a Bachelor of Arts Honours in Film and Media Studies from Queen's University, where she developed a foundational knowledge of media and its impact on society.
Further enhancing her academic credentials, Sarah completed a Master of Marketing (MA-MKT) at Swinburne University of Technology. This advanced degree equipped her with essential marketing knowledge and analytical skills necessary for developing and implementing effective marketing strategies. Sarah also earned a Master of Science in Leadership (M.Sc.) from Northeastern University, where she cultivated strong leadership capabilities that empower her to lead teams and manage client relationships effectively.
Additionally, Sarah's academic experience includes studying Communication and Media Studies at The University of Western Australia during a valuable exchange program, enriching her global perspective on marketing dynamics.
Through her various roles in reputable organizations, Sarah has had the opportunity to work with an array of esteemed clients such as Ego Pharmaceuticals, Lavazza, Lion D&D, Schweppes, Hostplus, Crown, and Sportsbet. These experiences not only showcase her capabilities but also highlight her commitment to achieving client goals through innovative marketing solutions.
Notable Achievements
Sarah's professional journey has been marked by numerous accomplishments that testify to her skill and determination. As a Senior Account Manager at GTB, she has successfully overseen intricate projects that have contributed significantly to Ford’s marketing objectives. Under her management, GTB has produced compelling marketing campaigns that engage audiences and drive brand loyalty.
Sarah's contribution to Ego Pharmaceuticals, which includes leading campaigns for well-known products like QV Skincare and SunSense Sunscreen, is particularly noteworthy. Her ability to blend creativity with strategic marketing has garnered attention and accolades, further solidifying her reputation within the industry.
Moreover, while working at Geometry Global, Sarah played an instrumental role in elevating brand presence for clients such as Schweppes and Lavazza through innovative marketing strategies that resonated with audiences. These campaigns not only achieved exceptional results for clients but also helped Sarah refine her expertise in the ever-evolving advertising landscape. Her work with Sportsbet showcased her aptitude for high-impact marketing initiatives that drive engagement in a competitive gaming sector.
Sarah’s leadership experience as Program Director at Camp Oconto set the stage for her later successes, providing her with a unique blend of organizational management and team leadership skills. This background serves her well in high-pressure environments where meeting client expectations and delivering excellence is essential.
Moreover, her role as a Campus Recruiter with Campus Vacations uniquely positions her to attract and cultivate young talent in the marketing field, further demonstrating her commitment to fostering the next generation of marketing professionals.
Through her academic and professional experiences, Sarah has consistently embraced learning and development opportunities that have culminated in a well-rounded marketing career. Whether she is strategizing complex marketing initiatives or engaging with clients to bring their visions to life, Sarah Latremoille stands out as a trailblazer in the advertising domain with a proven track record of success. Her adaptability, strategic insight, and dedication to results set her apart in her field, making her a significant contributor to any organization she aligns with.
