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Sarah Potempa
Founder & CEO of Beachwaver Co., Celebrity Hairstylist
Sarah Potempa is the Founder and CEO of Beachwaver Co., a company known for its innovative hair styling tools, particularly the Beachwaver curling iron. Established in January 2010, her venture was inspired by her experiences as a celebrity hairstylist, where she worked with high-profile clients including Emily Blunt and Camila Cabello. Potempa's vision was to create a curling iron that simplifies the styling process, allowing users to achieve beachy waves without the traditional complexities of hair curling.1
Background and Education
- Education: Potempa holds a Bachelor’s degree in Business and Creativity from New York University and is a licensed cosmetologist from the Aveda Institute.
- Career: Before founding Beachwaver Co., she worked as an international sales representative at Media Plus Consulting and has been a self-employed celebrity hairstylist since 2004.1
Achievements
Under her leadership, Beachwaver Co. has become a women-owned, self-funded enterprise committed to sustainability and empowerment. The company has launched various products, including a line of hair care with clean ingredients and sustainable packaging. They have also received over 50 beauty awards, reflecting their impact in the beauty industry.1
Potempa emphasizes the importance of confidence and beauty in everyday life, aiming to make a positive difference through her work.1
Highlights
At Beachwaver Co., we understand the importance of nurturing talent and providing opportunities for young professionals to thrive in the beauty industry. The Beachwaver Co. Campus Wave Program is designed to inspire, educate, and engage with college students who embody creativity, passion, and dedication to innovation in beauty.
This feature from Elite Daily is an incredible example of the journey of one of our Campus Wave members, Jordyn. Jordyn Tons's role as College Beauty Ambassador perfectly aligns with our mission to inspire and educate. Jordyn stated, “Take the risk, because if you had told me four years ago all the incredible opportunities that would have come from this program, I would not have believed you. I had maybe 300 Instagram followers before the program, and now, I have a video with over 3 million views.” Her hard work and willingness to try new things and lean into creative content creation have led to influence on TikTok. Her passion for beauty, family, and storytelling has allowed her to embrace this program throughout all four years of college as an ambassador representing our independent, female-founded, and family-run company! Thank you, Jordyn, for featuring and speaking about your experience in our program!
Through this program, we aim to not only showcase our revolutionary products but also foster a community where students can explore their potential and make meaningful contributions to the beauty industry by implementing digital marketing strategies.
Our Campus Wave program is not just about product promotion; it's about creating meaningful opportunities for college students to gain hands-on experience, build valuable skills, and foster their passion for beauty. Through this program, students have the chance to collaborate directly with the Beachwaver Co. team through internships, on-site event production, participating in exclusive webinar sessions, and leveraging our innovative products to inspire their peers. It's incredibly rewarding to see how our program empowers students to turn their passion for beauty into tangible career opportunities, paving the way for a brighter future in the industry
Calling all college students! Keep an eye out for sign-ups for our Campus Wave Program — a fantastic opportunity to join our community of beauty enthusiasts at Beachwaver Co. Stay tuned for more details on how to get involved!
WE WERE ON A BILLBOARD IN TIMES SQUARE!✨
This past week Beachwaver Co. Team had our own Major Moment as we were showcased on a Times Square billboard! We are so proud of the incredible team we have designing, operating, and growing the business from the ground up. Everyone who has been part of our story has impacted us in so many ways and we adore and appreciate our incredibly supportive community!
Join our TikTok community and follow us on our journey 💓 https://lnkd.in/gAwuqeya
