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Scott Kocher
Director, Technical Program Management at Salesforce
Professional Background
Scott Kocher is a seasoned technical program management expert with a robust career rooted in the technology sector, specifically within Salesforce and its predecessors. He has defined his professional journey by steering significant product and engineering initiatives that are pivotal in shaping the future of Salesforce's Marketing Cloud. Scott's role entails overseeing the entire lifecycle of product management, ensuring that projects transition smoothly from pilot and beta stages all the way through to their end-of-life (EOL). His meticulous attention to detail and strategic approach has made him an asset in navigating complex landscapes, including international data privacy compliance, notably with the General Data Protection Regulation (GDPR) in the European Union.
Scott's tenure at Salesforce has been marked by progressive advancements in his career, where he has assumed various responsibilities that highlight his technical acumen and leadership capabilities. As the current Director of Technical Program Management, he leads cross-organizational product development efforts that involve extensive collaboration with multiple stakeholders, ensuring that the projects not only meet business objectives but also adhere to regulatory standards. His prior positions as a Senior Technical Program Manager and Senior Manager have further cemented his reputation as a thought leader in technical program management and product development.
Education and Achievements
Scott Kocher's educational foundation is rooted in his Bachelor of Science in Electrical Engineering (BSEE) from Gannon University. This solid academic background in engineering has equipped him with a deep understanding of technical processes and the challenges faced within the technical program management arena. Scott's engineering expertise allows him to engage deeply with the technical aspects of the projects he manages, making informed decisions that contribute to successful outcomes.
Throughout his career, Scott has been involved in key transformations within the organizations he has served. Notably, during his time as Globalization Product Manager at ExactTarget, he played a crucial role in managing product entry into global markets, thereby broadening the company's reach and enhancing its competitiveness.
Scott has also demonstrated entrepreneurial spirit as the owner of Automated Billing & Computer Services, where he managed client relationships, delivering tailored technological solutions to meet specific needs. His multifaceted experience—spanning program direction, analysis, and system management—enables him to bring a well-rounded perspective to any project he undertakes.
Professional Organizations and Contributions
Scott Kocher has been an integral part of the Salesforce community, contributing not just through his roles in product management but also engaging in various initiatives that improve product adoption and global user experiences. His previous role as Senior Manager of Product Adoption allowed him to hone skills in driving user engagement and satisfaction, making technologies more accessible and user-friendly. Furthermore, his contribution to international data privacy compliance demonstrates his commitment to ethical practices in technology, an increasingly essential focus for global firms.
Scott’s career exemplifies a blend of technical expertise and leadership, enabling him to effectively bridge the gap between product engineering teams and market needs. As he continues to lead innovative projects at Salesforce, his contributions will undoubtedly foster growth and refine operational efficiencies, ensuring Salesforce remains at the forefront of the marketing cloud landscape. Scott’s journey epitomizes the spirit of perseverance and excellence in the technology field, making him a respected figure among colleagues and peers alike.
