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Scott Maddux

VP, Content Strategy & BD at Xperi - ex Apple, IDEO

Scott Maddux is a prominent figure in the entertainment and media technology sectors, currently serving as the Vice President of Business Development at TiVo, a position he has held since November 2016. He has a robust background in driving monetization strategies across various platforms, including pay TV, streaming, and mobile services.

Professional Background

  • Current Role: VP Business Development at TiVo, where he has been instrumental in launching TiVo+, an ad-supported content network that significantly expanded its channel offerings from 26 to over 160 channels.1
  • Previous Experience:
    • VP Business Development & Product Strategy at Tribune Media.
    • EVP & GM at Bottle Rocket.
    • SVP, Product Development & GM at Nielsen.
    • Board Advisor at SPAN Digital Innovation.2

Achievements

Scott Maddux has been recognized for his contributions to the industry, including an Emmy nomination for Outstanding Creative Achievement in Interactive Media for his work on the "Grey's Anatomy Sync" app.23 He holds multiple patents related to user experience (UX), voice technology, and interactive media, showcasing his innovative approach to content distribution and viewer engagement.

Education

He earned both a Master's Degree and a Bachelor of Fine Arts from New York University, which laid the foundation for his career in media and technology.

Skills and Contributions

Maddux is known for his strategic leadership in content monetization and has successfully closed numerous deals with major networks and digital brands. His extensive professional network includes relationships with studios, publishers, and rights holders across the entertainment industry.1

Highlights

Dec 14 · blog.tivo.com
Watch: DEG State of Change Salon with Scott Maddux & Chris ...
Watch: DEG State of Change Salon with Scott Maddux & Chris ...

Related Questions

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Scott Maddux
Scott Maddux, photo 1
Scott Maddux, photo 2
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Location

San Francisco Bay Area