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Scott Varner

Senior Consultant - Win-Loss Strategy

Scott Varner is a senior consultant at Clozd, where he manages win-loss interview programs for companies such as VMware, ADP, FireEye, and FranklinCovey.2 He has extensive experience in win-loss analysis and has conducted more than 2,000 win-loss interviews.1 Before joining Clozd, Scott managed Global Analyst Relations for SAP Qualtrics and worked as a customer success manager, helping clients implement and manage ongoing customer research programs.2

Scott's educational background includes an MBA from Brigham Young University and a BS from the University of Utah.2 His expertise in win-loss analysis has made him a valuable asset to Clozd, where he helps companies understand why they win or lose deals and identify opportunities to improve their win rates.12

In his role at Clozd, Scott emphasizes the importance of executive sponsorship in win-loss analysis programs, noting that having executive alignment early in the process significantly increases the likelihood of success.2 He has worked with enterprise organizations to implement effective win-loss programs that have led to tangible improvements in sales strategies and win rates.2

Highlights

Varner named Leesburg's Director of Information Technology
Mar 9 · youtube.com
What does an effective win loss analysis program look like? - YouTube
What does an effective win loss analysis program look like? - YouTube

Related Questions

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Scott Varner
Scott Varner, photo 1
Scott Varner, photo 2
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Location

Salt Lake City, Utah