Sign In

Segun Aluko

Associate, Entertainment, Technology and Advertising Practice Group at Sheppard Mullin Richter & Hampton LLP

Professional Background

Segun Aluko is a prominent transactions attorney with a wealth of experience across various sectors, including entertainment, technology, corporate law, and intellectual property. His extensive career has enabled him to provide invaluable legal advice to prestigious clients worldwide, covering a broad spectrum of transactions. Working within an international law firm recognized by the AmLaw rankings, Segun has honed his expertise in advising brand name clients right from the startup phase through to the closing stages of their business dealings.

His proficiency encompasses essential areas such as corporate formation, partnership, and joint venture agreements. He is particularly adept at negotiating organizational documents and drafting licenses and distribution agreements for entertainment content—critical components in the fast-evolving media landscape. His production legal work involves navigating the intricacies of the motion picture and television industries, where he handles matters related to talent agreements for both above-the-line talent (including writers, actors, directors, and producers) and below-the-line crew members.

Furthermore, Segun's expertise extends into corporate and project finance, merger and acquisition transactions, business financing and venture capital arrangements. His capacity also includes supporting clients in copyright and trademark registration, providing legal analysis, and offering general advice on internet technology transactions. His familiarity with various service models, including Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS), underscores his versatility as a legal professional. He expertly manages software licensing agreements, master service agreements, and cloud storage service agreements, ensuring that his clients remain compliant and competitive in their respective fields.

Segun is licensed to practice law in both California and Nigeria, which allows him to bridge international legal gaps and serve a diverse clientele effectively. His comprehensive understanding of business law is complemented by his role as a public speaker and facilitator, where he is active in promoting capacity-building initiatives targeting artists, talent, and independent producers in the media and entertainment industry. With a commitment to empowering creative professionals, Segun shares his knowledge and expertise at various events aimed at fostering growth and sustainability in the entertainment sector.

Education and Achievements

Segun Aluko's educational background is just as impressive as his professional journey. He has acquired multiple advanced degrees that underscore his commitment to an in-depth understanding of law and business management. Segun earned his Barrister and Solicitor of the Supreme Court of Nigeria qualification from the Nigerian Law School in Lagos, establishing a strong legal foundation in Nigerian law.

He then pursued a Master of Business Administration (M.B.A.) specializing in Entrepreneurship, Strategy, and Finance at the prestigious UCLA Anderson School of Management. This degree adds a layer of business acumen to his legal expertise, allowing him to think strategically about complex transactional matters. Following this, he focused on Entertainment, Media, and Intellectual Property Law by obtaining his Master of Laws (LL.M.) from the University of Southern California Law School. This specialization not only sharpens his legal skills but gives him insight into the nuances of these dynamic industries.

Segun initially completed his Bachelor of Laws (LL.B.) at Obafemi Awolowo University, where he laid the groundwork for his legal career. His formal education, combined with real-world experience, positions him as a leading authority on legal matters related to entertainment and technology.

Professional Affiliations and Contributions

Balancing professionalism with a passion for mentorship, Segun has served in several noteworthy positions throughout his career. His role as an Associate in the Entertainment, Technology, and Advertising Practice Group at Sheppard Mullin Richter & Hampton LLP demonstrates his commitment to leading legal firms while providing top-tier services to his clients. Prior to this, he held the position of Business Affairs Executive at the renowned talent agency William Morris Endeavor, where he navigated the intricate intersection of legal affairs and business dealings within the entertainment sector.

Segun's earlier experiences as a Law Clerk and Contract Attorney at Sheppard Mullin permitted him to develop a deep understanding of entertainment law while he was involved in talent agreements and entertainment transactions. He has also served as an Attorney at Segun Aluko Law, where he provided tailored legal services focusing on corporate and intellectual property matters. His expertise was further solidified during his time as Default Litigation Specialist at Bank of America.

At the beginning of his career, Segun garnered valuable insight while interning in Business and Legal Affairs at BET NETWORKS and researching under the guidance of Professor Gillian Hadfield at the University of Southern California Law School. He also contributed as an Associate at Aluko & Oyebode, where he participated in various legal matters across different practice areas. His diverse experiences and strong affiliations with prominent organizations underscore his well-rounded capabilities in the legal field.

Conclusion

In summary, Segun Aluko exemplifies a dedicated transactions attorney whose skills cover a broad range of critical legal areas, particularly in entertainment, technology, and corporate law. His rich educational background, coupled with his experiences at renowned positions, underscores his ability to lead in complex transactional matters and offer substantive legal advice. Segun's commitment to empowering artists and independent producers further highlights his passion for the industry, making him a sought-after professional in his field. His endeavors directly reflect his belief in the importance of capacity-building initiatives, ensuring that creatives are equipped to navigate the evolving landscape of media and entertainment.

items

Highlights

Nollywood Needs Co-Production Treaties to Move to the Next Level - The National Law Review
Nollywood Needs Co-Production Treaties to Move to the Next Level - The National Law Review
Aug 9 · JD Supra
Nollywood Needs Co-Production Treaties to Move to the Next Level - JD Supra
Nollywood Needs Co-Production Treaties to Move to the Next Level - JD Supra

Related Questions

How did Segun Aluko develop his expertise in entertainment law?
What inspired Segun Aluko to focus on transactions within the technology sector?
In what ways has Segun Aluko contributed to capacity building for artists and independent producers?
How has Segun Aluko's education shaped his career in law?
What are some of the notable clients Segun Aluko has worked with in his legal career?
What trends does Segun Aluko see affecting the future of entertainment law?
Segun Aluko
Add to my network

Location

Los Angeles, California