Suggestions
Sergey Kornilov
PR & Communications, Media and Digital
Professional Background
Sergey Kornilov brings over a decade of expertise in public relations and strategic communications, excelling in content creation and navigating the intricacies of new media. With a rich career that spans several high-impact roles, Sergey has made significant contributions to some of the most recognized technology brands in the world. Notably, he has successfully managed the Russian launch of international giants such as Facebook and BlackBerry. His acumen is not limited to local markets; Sergey has also played a pivotal role in the global launches of prominent brands including ABBYY, Xerox, Coursera, and SmartCAT.
In his current role, Sergey provides consultancy services to businesses across various industries, particularly focusing on management, information technology, artificial intelligence, and mobile sectors. His strategic insights and innovative approaches help organizations effectively communicate their brand messages, maximize their outreach, and establish robust connections with their target audience.
Education and Achievements
Sergey pursued his education in technical and business matters at esteemed institutions. He studied at Kazan National Research Technical University, where he laid the groundwork for his technical knowledge. Furthermore, Sergey earned a Master of International Business (MIB) degree in Business Administration, Management, and Operations from the prestigious Higher School of Economics. This academic foundation enriches his practical experience, equipping him with a profound understanding of global business dynamics and strategic communication frameworks.
In addition to his educational qualifications, Sergey has held several influential positions throughout his career. He started as a PR intern at the Washington Profile International Agency in Washington, D.C., where he gained invaluable insights into international communication strategies. Progressing through his career, he served as an Account Executive at Grayling, honing his skills in client management and campaign execution. His leadership qualities and communication skills led him to become the PR Director at multiple organizations, including ABBYY LS and SmartCAT.ai, where he developed and implemented groundbreaking PR strategies that greatly enhanced brand visibility and credibility.
Currently, as a partner at PR of Things, Sergey collaborates with various organizations to propel their communications strategies forward. His extensive knowledge of the digital landscape and the ever-evolving media sphere has positioned him as a trusted advisor in his fields of expertise.
Achievements
Sergey Kornilov's career is marked by numerous accomplishments in the field of public relations and strategic communications. His notable achievements include the successful launch of several international brands within the Russian market, where his innovative strategies garnered extensive media coverage and consumer interest. Sergey’s ability to navigate complex markets and leverage new media technologies has made him a sought-after authority in the realm of PR.
Moreover, his contributions to significant branding projects such as the global launch of ABBYY and Xerox showcase his prowess in managing large-scale communications efforts across diverse markets. Sergey’s work not only enhances brand recognition but also establishes lasting relationships between companies and their stakeholders, ensuring a strong foundation for future growth and collaboration.
