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Shailesh Hegde

CEO & Roadmap Rapper @ Hubilo

Professional Background

Shailesh Hegde is an accomplished professional in the technology and marketing landscape, particularly known for his expertise in creating effective webinars and innovative webinar technology solutions. With an extensive career spanning several prominent organizations, Shailesh has played key roles in product management, design, and marketing, contributing notably to the success of numerous platforms, including Hubilo and BlueJeans by Verizon.

With a passion for addressing the challenges associated with webinars, Shailesh has made significant strides in enhancing user engagement and satisfaction. His keen insight into organizational, technical, and creative aspects of marketing webinars has led to pivotal improvements that help marketers achieve their goals effectively. Through his role at Hubilo, he has championed the evolution of webinars from simply informational events to highly engaging, interactive experiences that drive results.

Education and Achievements

Shailesh holds an impressive academic background, having earned a Master’s Degree in Computer Systems Engineering from the University of Massachusetts Amherst. His strong foundation in technology is complemented by a Master of Business Administration (M.B.A.) in Product Management from the Institute of Product Leadership. Additionally, he obtained a Bachelor’s Degree in Electronics and Communication from Visvesvaraya Technological University, which laid the groundwork for his successful career in technology and product management.

To further enhance his communication skills in a globalized business environment, Shailesh studied German at the Goethe Institut in India, achieving A1 level proficiency. This commitment to continuous learning is a hallmark of Shailesh’s approach, equipping him with a unique skill set that merges technical knowledge with business acumen.

Professional Journey

Shailesh's career began at Nokia Networks, where he served as a Software Development Engineer, gaining valuable insights into the telecommunications sector. He soon transitioned to Cisco (formerly known as Starent Networks), where he excelled in various engineering roles, including Software Engineer 3 and 2, and progressed to lead engineering tasks related to performance and resiliency.

After Cisco, Shailesh joined BlueJeans by Verizon, where he climbed the ranks to become the Director of Product Management. His tenure at BlueJeans was marked by a significant impact on the organization’s product offerings, specifically in enhancing user experience and ensuring the robustness of the platform’s features. Shailesh’s multi-faceted roles at BlueJeans including Principal Product Manager, Product Manager, and Principal Engineer, showcase his versatility and expertise in driving product innovation and success.

Following his successful stint at BlueJeans, Shailesh took on leadership roles at Hubilo, leading product management, design, and marketing efforts as the Head of Product and later as the Chief Executive Officer. Under his leadership, Hubilo has emerged as a frontrunner in the webinar technology space, empowering marketers to maximize the effectiveness of their webinars through innovative solutions.

As a former Angel Investor, Shailesh has also supported the development of fledgling startups, leveraging his industry experience and insights to guide and mentor emerging entrepreneurs. His dedication to fostering innovation and creativity is representative of his passion for technology and business.

Achievements

Throughout his distinguished career, Shailesh Hegde has achieved remarkable milestones that highlight his leadership and expertise in product management and strategic marketing. Under his guidance, Hubilo has successfully positioned itself as a leader in the webinar space, providing comprehensive solutions that enhance marketer engagement and amplify event impact.

Shailesh is also known for his proactive approach to tackling industry challenges, directly contributing to how webinars are perceived and executed today. By addressing organizational, technical, and creative hurdles, he has helped numerous clients evolve their webinar strategies into streamlined, effective communication tools.

His contributions extend to thought leadership in the area of marketing technology, where he shares insights and innovative strategies through various platforms, leading discussions on the future of webinars and marketing communications.

Shailesh is always open to connecting with fellow marketers and business professionals, making him not only a resourceful leader but also an approachable mentor. For those interested in enhancing their webinars, he invites them to share ideas and collaborate to create more effective experiences.

In summary, Shailesh Hegde embodies the spirit of innovation in the marketing technology industry. His educational background, extensive experience across major technology firms, and strategic vision

Highlights

Feb 29 · linkedin

On-demand is where great webinars go to die!

After having reviewed 100s of on-demand pages, this has become clear. Only 5% of companies have this in order.

What makes these pages ineffective?

  1. The video is just sitting there. Expected to be watched in its entirety. People don’t have the time. 
  2. Even getting to the video is a treasure hunt. The number of fields to fill, emails to check and then get access to the video is a maze. 
  3. The video is not a reflection of the live-experience - the polls, CTAs, surveys are hidden thus making the on-demand experience far less richer than live

Why has this not been solved yet?

  1. Lack of awareness of how valuable this past content could be 
  2. While companies like PathFactory and Uberflip have helped create content journeys, these on-demand pages remain untouched 
  3. Difficulty in building a great visitor experience in-house

How is Hubilo approaching this problem?

  1. Mimicking the live experience as closely as possible in the on-demand video. No second class citizen treatment anymore 
  2. Auto-create webinar pages for on-demand, reducing the effort it takes to create and maintain these pages
  3. Auto-create a Netflix like watching experience with recommendations based on visitor attributes

Expected result: 

  1. Higher lead generation results from on-demand as most traffic to webinars these days in post webinar 
  2. Faster fill rate on forms 
  3. Greater prospect satisfaction and brand love

Related Questions

How did Shailesh Hegde develop his expertise in webinar technology?
What strategies does Shailesh Hegde recommend for improving webinars?
What are Shailesh Hegde's key achievements as the Chief Executive Officer of Hubilo?
How has Shailesh Hegde's education influenced his professional career?
What insights has Shailesh Hegde gained from his experience at BlueJeans by Verizon?
Shailesh Hegde
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Location

Bengaluru, Karnataka, India