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Shaily Hakimian - Social Media Sherpa 👩🏽‍🏫

Reduce Anxiety, Overwhelm, & Ambiguity when you Juggle Multiple Roles. 2X Your Creative Capacity. Unbox Yourself & Feel Empowered Beyond Social Media. Public Speaker + I make being your Podcast Guest easy! ⤵️

Shaily Hakimian is a social media expert and LinkedIn mentor who specializes in helping B2B consultants enhance their lead generation strategies through LinkedIn. As the founder of "Pack Your Pipeline," she has guided over 200 consultants in leveraging LinkedIn effectively to attract more leads and grow their businesses.

In her role as a mentor, Shaily focuses on practical strategies that empower her clients to optimize their LinkedIn profiles, engage with their target audiences, and convert connections into valuable business opportunities. Her approach combines social media expertise with actionable insights tailored to the unique challenges faced by B2B professionals.

For more information about her services, you can visit her program at Pack Your Pipeline.

Highlights

Aug 27 · linkedin

*️⃣ Do I keep up with trends?*️⃣ I checked out for my work this weekend on a learning retreat, and I intentionally said I didn't want to think about work. But I did anyway.😜OOPS.

Because I knew that the more I check out about work, the better the ideas that come as a result.

One person asked what I did for a living. She heard it was social media related. Shout out YourSocialMediaSherpa.com 😉

She acknowledged that it must be really tricky to keep up with all the trends and the things that change all the time when it comes to marketing.

I said to my new friend that the way I teach my clients how to do social media, none of that stuff really matters. 🫣

If you're trying to play that rat race, go for it. That's more of a thing that I see with bigger corporations.

But if you're someone that has cultivated a wonderful, beautiful audience, there's a lot easier steps that you can take that will give you impact a lot faster than being worried about what changes there are in marketing.

And I think that surprised her because, yeah, there are people who work in my field that are going to be running around trying to figure out what the most up-to-date way to do Instagram is. And that's totally fine.

A lot of people I work with, if they're being distracted by those things, they're missing the whole point.

➡️It's putting good information in front of good people on a consistent basis in a way that you actually enjoy and can sustain.⬅️

That comes first and foremost before you should be messing around with new hot trends.

Aug 20 · linkedin

During a recent call, I spoke with four non-profit professionals who are fully employed and working to promote an event in conjunction with the non-profit I volunteer for. They needed my nudges!

It was clear to me that when you are trying to do all the things at work, from planning events, to sending out emails, to scheduling with people, you don't really have room for the creativity it takes to make these things extra successful because you're so bogged down with the million other details that you have to manage.

These folks wear all the hats at work, and they didn’t have the creative capacity to make the event description as clear and compelling as possible, to communicate the outcomes for attendees, and who the event is really for.

These are all details that get left out.

Sometimes people think promotion and marketing has to be some kooky, creative thing that you have to put out there, but it doesn't. It could sometimes be as simple as just making it insanely clear what they're going to get as a result of your service, your non-profit, your organization, your thing.

Having a thought partner, (hi hello😉) can really help you unlock those ideas because a lot of times the great ideas live inside you.

By the end of the call, we not only got some really fun, juicy icebreakers for the upcoming event, but we got a lot of ideas to help make the event description clear.

I was just there as a bonus person to bounce ideas off of and as a sort of outside observer, but it was cool to see the impact of a little bit of brainstorming and how far it could go to make the event so much better.

It doesn't take much. A little bit of brain support can go a long way.

So get out of your box, and let's double your creative capacity, and subtract the overwhelm, the anxiety, and the ambiguity so that you and your organization can thrive.

Related Questions

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Shaily Hakimian - Social Media Sherpa 👩🏽‍🏫
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Location

Chicago, Illinois, United States