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Shane Lenton

Co-Founder & CEO at The Wishlist Company / Board Member

Professional Background

Shane Lenton is a distinguished technology and retail leader, celebrated for his expansive career that spans over 25 years across various sectors including retail, finance, media, and government. As the CEO and co-founder of The Wishlist Company, he has pioneered efforts to transform businesses by leveraging technology to enhance customer engagement and drive revenue growth. His impressive track record of delivering innovative and award-winning solutions has established him as a key figure in the industry.

Throughout his illustrious career, Shane has held several pivotal roles that highlight his extensive expertise in technology. He served as Chief Information Officer (CIO) and Chief Digital Officer (CDO) at Cue Clothing, a major player in the fashion retail space. His previous roles include significant positions at prominent organizations such as Tricom Equities, AMP Capital Investors, St George Bank, Commonwealth Bank, British Sky Broadcasting Group (BSkyB), and JCDecaux. Shane's diverse experience in these areas has equipped him with a robust skill set that is crucial for navigating the challenges posed by rapid technological advancements in retail.

Education and Achievements

Shane's career has been marked by numerous accolades that reflect his innovative approach and leadership in technology. Notably, in 2019, he was recognized as one of Australia’s most innovative CIOs, ranking #2 in CIO Magazine’s prestigious CIO50. His influence in the e-commerce sector is evident with placements in the Top 50 People in E-Commerce for two consecutive years, being ranked #4 by Internet Retailing in both 2019 and 2020. Furthermore, Shane was acknowledged as one of the most powerful people in the Australian fashion industry, securing the #3 spot in RagTrader’s The Power 30 in 2018. His insights into technology's role in fashion and retail have also earned him recognition among the top tech influencers in the sector, ranking #6 in RagTrader's 20 Top Tech Influencers in Australian Fashion in 2019.

Shane’s commitment to enhancing customer experiences and facilitating multichannel retail solutions has been recognized at various industry awards. His contributions earned him the title of WINNER at the Online Retail Industry Awards (ORIAS) for Best Multichannel Retailer in both 2019 and 2020, alongside an Industry Recognition Award in 2020. Adding to his accolades, Shane was awarded the Ashton Media Awards for the Best Multichannel Customer Experience (CX) in 2019.

Achievements

Shane Lenton’s impressive list of achievements showcases his dedication to innovation and excellence in technology and retail:

  • #2 CIO Magazine’s CIO50 2019: Recognized as one of Australia’s most innovative CIOs.
  • #4 Internet Retailing 2019 & 2020: Selected as one of the Top 50 People in E-Commerce, signifying his significant influence in the digital retail landscape.
  • #10 RagTrader's Top 15 Marketers in Australian 2020: Honored for his impactful marketing strategies within the fashion industry.
  • #3 RagTrader’s The Power 30 2018: Recognized as one of the most powerful figures in the Australian fashion industry.
  • #6 RagTrader's 20 Top Tech Influencers in Australian Fashion 2019: Acknowledged for his insights and influence in leveraging technology for fashion retail.
  • WINNER of ORIAS – Best Multichannel Retailer 2019 & 2020: Recognized for exceptional achievement in creating a seamless shopping experience across multiple channels.
  • WINNER of ORIAS – Industry Recognition Award 2020: Celebrated for outstanding contributions to the retail industry.
  • WINNER of Ashton Media Awards – Best Multichannel CX 2019: Awarded for excellence in customer experience design across platforms.

With these accolades, Shane Lenton has solidified his position as a thought leader in the intersection of technology and retail. His career illustrates a deep understanding of consumer behavior, emerging market trends, and the essential role of technology in delivering superior customer experiences. Shane continues to drive change and innovation in his endeavors, making significant contributions to the retail landscape and shaping the future of consumer engagement.

Highlights

Jan 30 · linkedin

After a 14-year tenure at Cue Clothing Co. (the last 4 in a consulting capacity), the time has come to put all my energy and focus into The Wishlist Company with Matt Hampshire and board positions.

I have been lucky enough to work with some great people and teams across the Cue business and I am immensely proud of everything we’ve achieved together over the past 14 years and am very grateful for the opportunities and many achievements we have shared.

Although I am sad to farewell to the Cue family, I am incredibly excited to be focusing on The Wishlist Company.

The Wishlist Company platform is designed to drive customer acquisition and capture first-party product data both online and instore, increase conversions and growing sales.

As we start another year with economic uncertainty, with retailers continuing to be faced with rising costs of customer acquisition and downward pressure on margins we are excited about the opportunity that the platform will offer retailers.    We have some incredible retailers coming on board, along with exciting technology partnerships, and I can’t wait to shortly share some big announcements, along with our official launch into market in March.

Lastly, I would like to thank some of the key people and partners that have enabled the success over the last 14 years.

ROD LEVIS Justin Levis Melanie Levis Damien G. Lauren Cantwell Adrian Watson Sarah Amy Melanie Roach Melissa Welsh Stephen Sexton Kelly Brown Triquestra Mike Baxter Ray Waves Digital Raymil Marrero Valera Kirill Kiryshin Jeremy Krause Shippit Rob Hango-Zada William On Charles Guillard David Kesby Justin B. Ben Norton Kristyn Wallace Sam Shennan Alex Timlin Will Wilson Serhat Soyuerel Insider. Tunc Bolluk Zoom Charlie Thomlinson Brauz Lee Hardham

#retailing #retail #cx #unifiedcommerce #digitalamarketing #digital #omnichannel #team #graditude #partnership #growth #technology

Mar 23 · linkedin

“FREE - 1 HOUR nationwide delivery”

Now that’s an amazing shipping offer!

To celebrate the launch of 1 hour delivery Cue Clothing Co. in partnership with Uber and Shippit are offering free 1 hour delivery in Australia for Cue online customers nationally for 7 days starting today, and best of all this delivery option is also available on weekends..

Use code CUEXUBER at checkout. Ends Wednesday, 30 March. Conditions apply. check https://www.cue.com/ for details

Lucas Groeneveld Stefanie Colley Tim Rossanis William On Rob Hango-Zada James Younes Charles Guillard Lauren Cantwell

#inovation #cx #lastmiledelivery #delivery #partnership

Related Questions

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What innovative strategies has Shane Lenton implemented at The Wishlist Company?
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What trends does Shane Lenton foresee in the future of e-commerce and customer engagement?
Shane Lenton
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Location

Greater Sydney Area