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Shez Iqbal
Director of Publisher Partnerships I EMEA BIPOC Community Leader I MEFA Role Model I BFS Mentor I Coach
Professional Background
Shez Iqbal boasts a diverse and accomplished career in the digital marketing and media industry, currently serving as the Director of Publisher Partnerships, Northern Europe at Criteo, where he utilizes his extensive expertise to drive successful collaborations with publishers across the region. With a strong focus on monetization and growth strategies, Shez has played pivotal roles in a variety of high-impact positions throughout his career, showcasing his adaptability and leadership in the fast-evolving digital ecosystem.
Prior to his current role, Shez held a series of significant positions across various esteemed organizations, including Open Goal, where he served as a Digital Growth and Monetisation Advisor, and SUBLIME SKINZ, where he was the Head of Publishers. His distinguished career also includes vital contributions to Outbrain, where he progressed to Senior Director of Business Development & Head of Sales, UK & Ireland, solidifying his reputation as a leading professional in business development and sales strategies within the competitive media landscape.
Shez's wealth of experience spans advisory roles, including his time as an Advisor and Shareholder at innovative companies like Pulpix, Inc. and StylePoints, where he leveraged his industry insights to guide startups toward sustainable growth. Additionally, he offered his expertise as a Consultant to Co-Founders at Talkbe, helping to shape strategic directions for emerging businesses.
His focus on innovation and collaboration is also reflected in his work with Media For All [MEFA], where he served as a Role Model, promoting diversity and inclusion within the media sector—a testament to his commitment to empowering others in the industry.
Education and Achievements
Shez Iqbal's educational journey began at the Ravens Wood School, an experience that laid a strong foundation for his academic and professional pursuits. He further honed his skills in Marketing and Business Marketing at the University of Roehampton, where he acquired the knowledge and practical experience essential for a successful career in business development and digital marketing.
His notable achievements illustrate his dedication to excellence and his ability to drive impactful results in every role he undertakes. Throughout his professional journey, Shez has consistently excelled in fostering long-term partnerships and refining monetization strategies that benefit both publishers and advertisers alike. His strategic insights and market acumen have positioned him as a respected thought leader in the digital marketing realm, sought after for his expertise in navigating complex business landscapes and uncovering opportunities for growth.
Achievements
- Director of Publisher Partnerships, Northern Europe at Criteo: Engaging with a wide array of publishers to drive revenue and enhance business relationships.
- Digital Growth and Monetisation Advisor at Open Goal: Providing strategic guidance on digital monetization techniques that elevate growth potential.
- Head of Publishers at SUBLIME SKINZ: Leading initiatives that optimize publisher engagement and expand advertising placements.
- Senior Director of Business Development & Head of Sales at Outbrain: Spearheading successful sales teams and increasing market share in the UK and Ireland.
- Active Contributor to Media For All (MEFA): Advocating for diversity in the media landscape and serving as a role model within the community.
Through diligent efforts and a passion for the digital marketing industry, Shez Iqbal continues to leave an indelible mark, shaping the future of media partnerships and digital commercialization. His vibrant career, marked by unwavering dedication, innovation, and a keen understanding of the market, positions him as a leading voice in the fields of digital growth and marketing.
