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Simon Bailey

Global Head of Brand Management at Standard Life Aberdeen

Simon Bailey is a seasoned Financial Services leader with over 20 years of experience spanning Asset Management, Life and Pensions, and General Insurance. He excels in Strategic Insight, Planning, CRM & Analytics, Product Development, and Distribution. With a background in Marketing across Institutional, Wholesale, and Retail channels, Simon specializes in applying Insight, CRM, and Marketing practices to drive organizational success. His expertise lies in delivering large-scale cross-functional projects, organization design, and Thought Leadership initiatives. Simon is recognized for his ability to provide strategic guidance, build high-performing teams, and nurture effective relationships for driving change and organizational value.

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Location

Greater Edinburgh Area