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Simon Hudson

CEO & Loyalty Guru at Cheeze, Inc.

Simon Hudson is the Founder and CEO of Cheeze, Inc., a company that has evolved into a smart scanning app focused on reimagining the QR and bar code industry.1 Here are some key details about Simon Hudson and his entrepreneurial journey:

Background and Career

Simon Hudson has been an entrepreneur in the technology space for over a decade. Before founding Cheeze, he ran a successful technology agency called Brndstr from 2013 to 2017, which he describes as some of the best business years of his career.1

Founding of Cheeze

Hudson launched Cheeze in 2018.1 The company has gone through several iterations since its inception:

  • Initially, Cheeze started as a mobile app for sharing and managing photos with family and friends.2
  • In 2020, during the pandemic, the company pivoted to focus on NFT photography on the blockchain.2
  • Currently, Cheeze describes itself as "a smart scanning app that is reimagining the QR and bar code industry" and operates as a brand loyalty company.1

Achievements and Notable Connections

Simon Hudson has managed to attract some impressive names to support Cheeze:

  • The company's team includes Guy Kawasaki (former Chief Evangelist of Apple), Marc Randolph (co-founder of Netflix), Greg Hoffman (former Chief Marketing Officer of Nike), and Derek Andersen (co-founder of Startup Grind).1
  • Cheeze is backed by FLOW Blockchain owner Dapper Labs and brand guru and marketer James Vincent.2

Future Plans

Hudson has ambitious plans for Cheeze:

  • Setting up an office in Dubai1
  • Launching a new brand loyalty platform on cheeze.com1
  • Introducing their own Layer 1 blockchain called Chedar in 2024 to power a Web3 exchange for trading loyalty points1

Personal Insights

Simon Hudson is known for his adaptability and willingness to explore new opportunities. He emphasizes the importance of continuous learning and giving things a try, stating, "The first attempt will probably taste terrible, and not look at all like what it's supposed to- but that was not a failure; it taught you lessons for the next attempt."1

Highlights

Jan 28 · twitter

https://t.co/2kM24TAPse

Apr 2 · linkedin

For those following my #AI Podcast experiment, Episode 2 from the miniseries Wings of Time just dropped....

🎙️ In this episode, S-AI-MON (The AI version of me) dives into the history of British Airways and their brand loyalty program, The Executive Club. Whilst creating this pod I am finding it fascinating how the power of AI helps you complete what once seemed a mega task, in a matter of mins. This podcast experiment genuinely is educating me on the loyalty space and as a nerd, I also love uncovering new tools and techniques AI provides. Highly recommend exploring the possibilities to help streamline your daily tasks.

For the future episodes in Wings of Time, I am currently working on AI video and ways to make #AI Simon not sound so p*ssed off ha.

Lastly - Did you know the loyalty currency AVIOS for airlines like British Airways comes from the combination of two words, Aviation and Opportunities.

Subscribe to the pod wherever you get your episodes at http://loyalty.fm and watch the full version on Youtube here https://chz.ee/ep2

Thanks for watching and let me know what airline loyalty program you want me to include in future episodes 🫶💜

#AI #Podcasts #Loyalty #Brands

Related Questions

What inspired Simon Hudson to start Cheeze, Inc?
How has Cheeze, Inc. evolved since its inception in 2018?
What are the key features of Cheeze's smart scanning app?
Who are some of the notable investors backing Cheeze, Inc?
What is the Chedar blockchain and how does it work?
Simon Hudson
Simon Hudson, photo 1
Simon Hudson, photo 2
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Location

Dubai, United Arab Emirates