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Slavi Samardzija

Global CEO at Annalect

Slavi Samardzija is the Global CEO of Annalect, a data and analytics platform within Omnicom Group.12 He is a seasoned data and technology executive with over 25 years of experience in leveraging data to enhance marketing efforts for Fortune 500 companies across various B2C and B2B sectors.

Samardzija's career highlights include:

  1. Current role: Global CEO at Annalect, where he guides the company's strategy and oversees the development of data capabilities and technology solutions, including Omni, Omnicom's open operating system for marketing outcomes.2

  2. Previous positions:

    • Chief Analytics Officer at Annalect (joined in 2014)3
    • Chief Analytics Officer, Customer Insights at Wunderman and KBM Group (2010-2014)1
    • Senior Vice President, Insights and Optimization at Wunderman, Y&R Brands, WPP (2000-2010)1

Samardzija is known for his expertise in:

  • Building and managing large-scale global data and technology teams
  • Establishing operational frameworks
  • Optimizing organizational structures
  • Developing innovative solutions in areas such as Digital Analytics, Integrated Search Planning, and Advanced Statistical Analysis1

He is a frequent speaker at industry events and has contributed to publications like Ad Age, DM News, and BtoB Magazine.2 Samardzija has received several accolades, including the DM News 40 Under 40 and DMEF's Rising Star.2

Samardzija holds a BSBA in Marketing and Finance from Drake University.1 His LinkedIn username is slavi, and he is based in Fairfield, Connecticut.4

Highlights

Dec 5 · theorg.com
Slavi Samardzija - CEO, Global at Annalect - The Org
Slavi Samardzija - CEO, Global at Annalect - The Org
Sep 12 · annalect.com
Slavi Samardzija, Chief Executive Officer - Annalect
Slavi Samardzija, Chief Executive Officer - Annalect
May 17 · businesswire.com
Omnicom's Annalect and InfoSum Launch New Data Collaboration ...
Aug 16 · adexchanger.com
Omnicom Jumps On LinkedIn Audience API For Platform Data It Can ...
Omnicom Jumps On LinkedIn Audience API For Platform Data It Can ...
Jul 21 · annalect.com
Slavi Samardzija News & Press - Annalect
Jun 25 · prnewswire.com
Omnicom's Annalect Taps Wunderman Vet Slavi Samardzija For ...

Related Questions

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Slavi Samardzija
Slavi Samardzija, photo 1
Slavi Samardzija, photo 2
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Location

Fairfield, Connecticut, United States