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Sonya Hausafus

Leadership and Mindset Coach, Executive, Board Member, Advisor

Sonya Hausafus is the founder of Root to Rise Consulting, a conscious coaching business specializing in leadership development. She empowers individuals to achieve success, passion, and fulfillment through practices that enhance self-awareness and resilience. Sonya's approach focuses on leading authentically, prioritizing self-awareness and self-care, staying grounded during challenges, and fostering a company culture that nurtures team growth. With 25 years of experience in marketing, including roles in innovative tech startups and as VP of Marketing at Techstars, Sonya is dedicated to maximizing business and human potential. She is currently pursuing her International Coaching Federation (ICF) certification and utilizes various methodologies in her coaching practice. As a co-organizer of the Conscious Entrepreneur Summit and former Board President of the Grief Support Network, she actively contributes to events promoting well-being and community support.

Highlights

Jul 29 · linkedin

New Root to Rise Consulting website is live! https://lnkd.in/gdXSHtgf

One thing that feels vulnerable to share is how hard it is to build a brand when it’s YOUR brand. I’ve spent 25+ years building brands for other founders/companies, but when it comes to building something that truly represents YOU, it carries a much heavier weight.

Every component of the website — the logo (the shape of the tree represents both roots and rising), the color palette, the messaging and positioning — were carefully crafted to reflect the deep work I’ve done to bring my authentic self to life. What I share with you today is something that truly reflects who I am as I embark on this new path. The project was fun and exciting… and scary in a way that no branding project ever has before.

“Being seen” as who we truly are is a basic human need, but it can be hard to show up in a vulnerable and  authentic way and much easier to hide behind others or play small for fear that we won’t be liked or accepted. I see this with clients all the time and help them work through the blockages. And as I roll out the new site, I reflect upon all the hard work it has taken to show up fully — for myself, my clients, my family, my friends and my community. 

As I build out my new business, I’ll be focusing on three main areas:

  1. Leadership and mindset coaching: a somatic coaching practice rooted (no pun intended) in formal accreditation from Presence-Based Coaching and the International Coaching Federation.

  2. Program modules: these integrate coaching with my deep marketing expertise to provide clients with a platform to build their brand, grow company culture, or create stronger team bonds (can be tailored to individuals, teams, or organizations).

  3. Workshops and events: custom half- or full-day workshops to bring more connection and clarity to your team or organization. Check out the other events and retreats I’m working on as well!

A special thanks to Amber Rich, friend and former colleague, who worked with me tirelessly as I battled my perfectionist saboteur. I love where we landed, and I hope you do too. Please poke around, share your thoughts/feedback, and of course, reach out if I can be of service. With gratitude and appreciation! 🙏 💗

Jun 18 · linkedin

What an amazing experience to run this year’s Conscious Entrepreneur Summit, which took place in Boulder, CO earlier this month! I’ve finally had a moment to come up for air and wanted to share some of the lessons learned about what it feels like to truly lean into something that lights you up. 

With almost 30 years running events, I’m in the business of creating unforgettable experiences. I’ve brought thousands of startup entrepreneurs together, had the luxury (no pun intended) of hosting lavish gatherings for high net worth individuals, and even had my hand in galas and other donor events for nonprofits. Each event has a purpose (sales conversions, strengthening community, fundraising, etc.) but my mission has always been to build an experience that leaves people buzzing long after the event concludes.

Hands down, The Conscious Entrepreneur Summit is the most fun, fulfilling and energizing conference I’ve had the pleasure of putting on. In partnership with Alex Raymond, who started the event three years ago, and our amazing team of volunteers, we’ve managed to create an experience that brings together the right group of people with the right topics and speakers to allow for a uniquely inclusive, heartfelt and compassionate environment. We show up as our authentic selves without our masks on. We lean in, we get vulnerable and real, and we open up about things we don’t often speak outside the conference walls. Our partners are truly partners and sponsors are there because their core values align with our mission to remain 100% dedicated to the mental health and well-being of entrepreneurs.

As I lean into my new coaching career and focus on bringing clarity to others on their own journey of self discovery and personal growth, I’m reminded that life really IS about doing what lights you up! 

What this means to me as we close out this year’s Conscious Entrepreneur Summit is a renewed commitment to:

• Get really clear on what gives me energy and spend more time doing it • Surround myself with people who have the same values, passions and beliefs (and to stay open to those who don’t)  • Serve in a way that makes me feel authentic, passionate and fulfilled  • Spend time each day doing something creative and/or out of my comfort zone • Remember that I’m just under 50 and I’ve got a long career ahead to make what I want of it • To know myself enough to BE MYSELF!

Sharing some photos from the conference that bring me joy – attendees with no phone or computer (you just don’t see this anywhere), fun as emcee on stage, Nicole Glaros and Isaac Saldana bringing me back to my Techstars days (#techstarsforlife), meeting keynote Ryan Holiday, getting some well-deserved downtime (thanks Denver Zen Den!), and celebrating our team’s success.

Conscious Entrepreneur, Alex Raymond, Dave Mayer, @lauraguerra, Beck Sydow 🤠, David Blutenthal, Maximilian Clifford, CEPA, Chris Schwalbach

Sonya Hausafus
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Location

Denver Metropolitan Area