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Sophie Mascatello

Design Director at Mythology (formerly Partners & Spade)

Sophie Mascatello is the Head of Design and Partner at Mythology, an independent creative company based in New York.12 She joined Mythology in 2019 and was promoted to creative director and head of design the following year.2 In August 2024, she was further promoted to partner, joining the agency's leadership team.2

Sophie has an impressive background in design:

  • She holds an MFA from the Rhode Island School of Design.3
  • Prior to Mythology, she held senior creative and freelance roles at Partners & Spade and Baron & Baron.2
  • She co-founded the creative studio George & Elaine.3
  • She has worked for notable companies such as The New York Times Magazine, Marc Jacobs, and the Whitney Museum of American Art.3

Her work has been recognized with several awards, including:

  • ADC Silver Cube
  • ADC Bronze Cube
  • Dieline Plastic-Free Innovation of the Year
  • Dieline Best of Health, Beauty and Personal Care
  • Pentawards Diamond2

At Mythology, Sophie has contributed to projects for major brands like Target, A24, Warby Parker, Harry's, LiveNation, Mattel, Speedo, The Coca-Cola Company, and JUST Egg.2 Her expertise lies in creating comprehensive brand identities and focusing on art direction, naming, and strategy for a holistic approach to branding.1

Highlights

Oct 9 · itsnicethat.com
Mythology breaks down what it takes to build an iconic brand
Oct 4 · lbbonline.com
The Work That Made Me: Sophie Mascatello - LBBOnline
Sep 17 · indieagency.news
Meet an Indie Agency: Mythology
Aug 5 · lbbonline.com
Mythology Promotes Sophie Mascatello to Partner, Head of Design
Sophie Mascatello
Sophie Mascatello
Information - Sophie Mascatello

Related Questions

What are some of the most iconic brands Sophie Mascatello has worked on at Mythology?
How did Sophie Mascatello's role evolve from creative director to partner and head of design?
What makes Sophie Mascatello's design approach unique at Mythology?
Can you share some of the awards Sophie Mascatello has received for her work?
What was Sophie Mascatello's experience like at Partners & Spade and Baron & Baron?
Sophie Mascatello
Sophie Mascatello, photo 1
Sophie Mascatello, photo 2
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Location

New York, New York