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Soraya Kuehne

Crafting experiences that last.

Soraya Kuehne is a creative force behind Paperlux Studio, a globally operating design studio with an affiliated bookbinding facility in Hamburg, Germany.

With a background in marketing communication from the Hanseatische Akademie für Marketing und Medien, Soraya infuses her work with a unique blend of design, craftsmanship, and retail expertise to create extraordinary experiences and lasting products.

Paperlux Studio, under Soraya's leadership, approaches tasks and projects from unconventional perspectives, often turning things upside down to deliver innovative solutions.

Their services encompass a wide range of design offerings, including corporate design, product design, and reimagining customer journeys at retail touchpoints.

Believing in the spirit of craftsmanship, Soraya and her team at Paperlux Studio strive to craft narratives that engage recipients both visually and haptically, fostering emotional connections and lasting impressions.

Collaborating with renowned brands like Hermès Paris, Adidas, and Mercedes-Benz Mobility, Paperlux Studio under Soraya's guidance creates experiences that transcend time, evoke emotions, and leave indelible marks.

Soraya Kuehne has previously held key positions such as Managing Partner at We are Bookbinders | Buchbinderei Begemann, Board Member at ABHATI Suisse, and Managing Director/Shareholder at Paperlux Studio.

Soraya Kuehne
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Location

Hamburg, Hamburg, Germany