Suggestions
Spencer Clarke
Marketer - Data, marketing advice & outsourcing - GDPR & ePrivacy - C/TPS licensee
Professional Background
Spencer Clarke is a seasoned marketing and sales professional with extensive experience in developing successful strategies that enhance return on marketing investment for business-to-business clients. With a diverse background spanning over several years, Spencer has consistently demonstrated an ability to exceed targets and foster profitable, board-level customer relationships. His current focus lies in assisting organizations with their use of personal data and advocating for the eradication of nuisance calls in the UK through innovative solutions such as an online C/TPS checker and API.
As a Director at 121prodata Limited, Spencer is at the forefront of implementing GDPR and ePrivacy Regulation compliance strategies. His efforts have not only enhanced client operations but also contributed to protecting consumer privacy across the marketing landscape. His role necessitates a deep understanding of data protection, where he makes it a priority to ensure that businesses create transparent privacy notices, valid consent protocols, and efficient data processing agreements.
Spencer's extensive experience encompasses various prominent positions, including his time as a Marketing Manager to Managing Director at Teleconnexion Ltd, and previously, as the Head of Marketing at Business Link. His early career involved roles in research and sales, including a position at Research International and sales with the Southwestern Company. Each of these experiences has contributed to his well-rounded skill set in marketing, sales, and client development.
Education and Achievements
Spencer Clarke began his educational journey at Headlands School, where he laid the groundwork for his future studies, ultimately leading to a BA (Hons) from the University of Portsmouth. This academic background has armed Spencer with the necessary tools to navigate the dynamic worlds of marketing and data protection legislation effectively.
Notably, Spencer has managed over 1,000 marketing campaigns to date, which include multi-channel marketing programs and demand generation initiatives across both online and offline mediums. His expertise in telemarketing campaigns and telesales speaks to his versatility and dedication to maintaining high standards in customer service and campaign effectiveness.
Achievements
Spencer's mission to improve the appropriate use of personal data is underscored by his work as a TPS Licensee, where he champions organizations to remain compliant with legal standards when making sales calls. Through the online self-service Telephone Preference Service (TPS/CTPS) checking available at www.121prodata.co.uk, Spencer has introduced automated checks via CRM and sales applications, streamlining processes for numerous businesses.
His commitment to quality and compliance has set a new industry standard, directly benefiting clients and nurturing a culture of ethical marketing practices. This comprehensive understanding of the marketing landscape, combined with his proactive approach towards personal data initiatives, makes him an invaluable asset to the organizations he collaborates with.
Achievements
