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Srini Varadarajan

Chief Technology Officer, Media at Nielsen

Srini Varadarajan is the Chief Technology Officer, Media at Nielsen, based in New York City. He has held this role since February 2019, overseeing technological advancements in audience measurement and data analytics. Prior to this, he served as CTO for Nielsen's Connect division and EVP Technology at the company. His career includes leadership roles at Goldman Sachs as Managing Director and at Thomson Reuters, where he led initiatives in data cloud and analytics development.145

Varadarajan holds a Bachelor's degree from Madras University (1981–1985) and a Master’s degree in Management & Systems from New York University (2008–2010). He also earned a certification in Machine Learning from Coursera in 2016.1 At Nielsen, he has been instrumental in modernizing the company's data architecture, including the launch of the Nielsen Media Data Room (MDR), which leverages Snowflake technology to enhance data collaboration and accessibility for clients.23

Highlights

Jun 14 · nielsen.com
Nielsen introduces Media Data Room as next phase to modernizing ...
Jun 14 · prnewswire.com
Nielsen Introduces Media Data Room as Next Phase to Modernizing ...

Related Questions

What are Srini Varadarajan's key achievements at Nielsen?
How has Srini Varadarajan contributed to Nielsen's data modernization?
What is the Nielsen Media Data Room (MDR) and how does it benefit clients?
What technologies is Nielsen using to power the Media Data Room?
How does Srini Varadarajan's background in machine learning influence his work at Nielsen?
Srini Varadarajan
Srini Varadarajan, photo 1
Srini Varadarajan, photo 2
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Location

New York, New York