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Stacy Schmitt
Economic Development | Business Communications
Stacy Schmitt is an accomplished communications and marketing professional who currently serves as the Senior Vice President of Communications & External Affairs at Opportunity Austin, a position she has held since June 2023.3 In this role, she leads efforts to increase awareness and communicate with stakeholders about the Austin region's economic development initiatives through marketing, communications, advocacy, and investor relations.3
Professional Background
Stacy has over a decade of experience in marketing, communications, and government relations.1 Her career includes several notable positions:
- Vice President of Corporate Retention & Expansion at Opportunity Austin (May 2022 - June 2023)3
- Independent Consultant at Step Forward Communications (March 2019 - January 2020)3
- Director of Corporate Marketing and Communications at National Instruments (September 2012 - August 2015)3
- Vice President of Public Affairs & Government Relations at Time Warner Cable (1997 - January 2012)3
Expertise and Skills
Stacy is known for her diverse expertise in:
- Strategic community and business partnerships
- Brand and company reputation management
- Government relations
- Crisis management
- Economic development
- Advertising and public relations
- Media and analyst relations
- Executive advising and communications
- Employee communications3
She has a proven track record of developing and executing award-winning strategic plans, communications campaigns, and global corporate programs.3
Education
Stacy holds a Bachelor of Arts degree in Communications and Marketing from Stephen F. Austin State University.2
Current Role at Opportunity Austin
As Senior Vice President of Communications & External Affairs, Stacy and her team oversee:
- Marketing and communications
- Advocacy
- Investor relations
- Mobility and transportation initiatives for Opportunity Austin1
Her role is crucial in positioning the Austin region as one of the highest-performing metro areas in terms of economic development.3
Stacy Schmitt is recognized for her proactive leadership, team management skills, and detailed organization. She has successfully managed large budgets, led teams, developed marketing strategies, and implemented communications initiatives at a global level throughout her career.23
Highlights
Thank you to Texas Economic Development for hosting me, and economic leaders from across the state. This event is always so much fun each year and I was so glad to see so many great colleagues.
Sarah Carabias Rush Ashley Gossen, MBA, CEcD, Adriana Cruz, Susan Davenport Charisse Bodisch, CEcD, Mindy Carr David Whitley Edward Latson Misty Mayo Aaron Demerson Nancy Carol Windham Jordan Robinson Office of Texas Governor Greg Abbott Dana Harris Pate
Advocacy is all about teamwork – collaboration, coordination, and communication are non-negotiable. The recent Texas Legislative session's success was proof that we're stronger together, and our journey in Texas legislation is just beginning.
Thank you to greater:SATX for inviting me to speak at today’s investor meeting panel to discuss advocacy from our mega regional experience. Our partnership is just getting started! Opportunity Austin
#opportunity #partnership #advocacy
