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Stephanie Santistevan-Swett
Advisory UX Researcher at Lenovo
Professional Background
Steph Swett, PhD, is a passionate user researcher with extensive expertise in cognitive psychology and user experience research. With a dynamic and motivated personality, Steph has a proven ability to manage cross-functional teams effectively, driving projects from concept to successful completion. As the Advisory UX Researcher at Lenovo, Steph leverages her research skills to explore user needs and inform design decisions that resonate with target audiences. Her ability to balance strategic thinking with everyday details has positioned her as an invaluable team member in any project she undertakes.
Prior to her role at Lenovo, Steph founded and served as the CEO of Eva Jo Rompers, an enterprise that showcased her entrepreneurial spirit and creativity in understanding market demands. Her comprehensive background in both psychology and business has empowered her to approach user research with a unique lens that combines data-driven insights and market trends.
Throughout her varied career, Steph has also demonstrated her commitment to academia and research. She served as an Instructor and Teaching Assistant at Duke University, shaping the minds of future psychologists while continuing her own research as a Graduate Researcher and PhD candidate at the same prestigious institution. Her academic rigor complements her practical experiences, creating a well-rounded professional capable of tackling diverse challenges in the UX landscape.
Steph’s career path also includes vital roles such as the Clinical Recruitment Coordinator at Fogarty Clinical Research Inc, where she played a key role in the coordination of clinical trials. Her earlier experience as a Crisis and Suicide Hotline Counselor at StarVista underscores her empathy and deep understanding of human behavior, which enriches her user research competencies. Furthermore, her marketing experiences, including positions as Marketing and Communications Manager at Ragnar Relay Series and Marketing Coordinator at Obelis s.a., enhance her ability to communicate effectively and promote research findings persuasively.
Education and Achievements
Steph Swett’s academic achievements are as impressive as her professional ones. She earned her PhD in Cognitive Psychology from Duke University, where she honed her expertise in user behavior and decision-making processes. This rigorous program fortified her foundational knowledge and equipped her with research methodologies essential for her future work in UX research.
Prior to her doctoral studies, Steph completed her Master of Science in Psychology at Palo Alto University, which deepened her understanding of psychological principles and research methods. Her educational journey began with a Bachelor of Science in Business Management from Brigham Young University, from which she gained essential management skills that would later enhance her entrepreneurial and team-leading capabilities.
Beyond formal education, Steph’s journey has been characterized by continuous learning and professional development. Being involved in diverse roles has allowed her to acquire a broad set of skills that are highly relevant to her career targets.
Notable Achievements
Steph Swett's commitment to excellence in user research and her strategic approach to problem-solving have ultimately led to numerous achievements across her professional landscape. Some of her notable accomplishments include:
- Advisory UX Researcher at Lenovo: At Lenovo, Steph conducts seminal research to understand product usability and consumer preferences, directly influencing product development strategies and enhancing user satisfaction.
- Founder and CEO of Eva Jo Rompers: By establishing and leading a successful startup, Steph showcased her entrepreneurial capabilities and talent for balancing creativity with business acumen. This venture enabled her to apply her understanding of consumer psychology in a tangible manner, creating products that resonate with customers.
- Teaching Experience: As an instructor and teaching assistant at Duke University, Steph has imparted her knowledge of psychology to aspiring students, contributing to the academic community while refining her own skills as a communicator and educator.
- Research Contributions: As a graduate researcher at Duke University, Steph's contributions to academic papers and her investigations into cognitive processes have enriched existing literature and provided valuable insights into user experience design.
- Crisis Counseling: Serving as a hotline counselor exemplified her dedication to supporting individuals in crisis, further developing her communication skills and emotional intelligence, crucial for user-centered research.
In summary, Dr. Steph Swett is a multi-talented professional whose expertise in cognitive psychology and user research, combined with her entrepreneurial spirit and effective leadership skills, enables her to impact the user experience landscape positively. Her journey reflects a continuous commitment to understanding user needs, promoting innovative solutions, and leading teams toward success.
