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Stephen Jones
Ecommerce Geek - Partnerships @ Veeqo - Founder @ Natural Cosmetics
Stephen Jones is a professional associated with Veeqo, a company in the e-commerce technology sector. He has experience in partnerships and software development. Jones believes that the best software is created by individuals who have firsthand experience with the problems they are solving.1 His LinkedIn username is stephenrichardjones, and he shares insights about e-commerce, technology, and partnerships on the platform.1
Highlights
Sometimes, it's better not to have an opinion at all!
(I realise this must sound strange coming from a contender for "world's most opinionated human" 😂)
There are dozens more categories of ecom tech that I could place a bet on, but I won't be
~even for the sake of my Ecom Tech Winners series of posts 🤣~
Take email, for example 📧
Because I'm not garbage at my job, I can tell you things like:
Klaviyo is the most used app on Shopify stores across all categories, and it's not even close - there's an ocean between them and second place
When I ran my ecom business, I used Klaviyo; and I found it intuitive, I could see how it could scale for big brands and found their help centre to be industry-leading
But can I tell you why they're better than dotdigital, ometria, sendgrid, Yotpo, Emarsys, Salesforce marketing cloud, mailchimp, etc.?
not really
So it doesn't matter that:
- I respect and admire James White
- I get on very well with several members of the team
- we've already built an integration
- we share many customers
I haven't bet on Klaviyo with DG's partner team
There are only so many hours in the day and only so many areas you can have an expert opinion on
There are only so many scenarios where your unique perspective can give you some insight that isn't available to others
Ultimately, my outside view makes every email marketing tool look largely the same... so why would I invest our precious few resources into a partnership with software that I don't understand?
#ecommerce #tech #partnerships
Easy decision to invest when you love the product - this is a picture of my fridge after my recent order from Oatsu 😍
I decided to get a few more than I could eat so my family and friends can try some
(I might have gone a little overboard... this is only half of them 😂)
#SupportSmallBusinesses
