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Steve Bryant

Content Strategy And Editorial Operations at Itsmestevebryant.Com Rental Car Rally

Highlights

May 22 · linkedin

Most travel guides these days suck.

They suck!

Corporate mags just publish luxury destinations. All filler, all gloss, all $400 a night, 300-thread count, boho-luxo idiocy.

Meanwhile, indie travel writers are mostly publishing substacks full of influencer recommendations. Where to shop, where to eat, what to buy.

That can be useful! But it's also boring. It's table stakes. Every restaurant and boutique has their own PR, their own instagram, their own way to get themselves listed on Eater's 38 Essential Restaurants Everybody Else Will Eat at, Too.

There are no more hidden, lesser-known, locals-only places. Not anymore. Y'all, you're drinking at speakeasies that have web sites. It's all kayfabe. Who ya foolin.

What's left? Fodor's? Founded by an American spy seeking adventure, now written for American boomers seeking discounts.

Lonely Planet? Same info as everybody else.

Monocle? Compiled from artisanal, handcrafted press releases.

We're all so busy traveling to consume that we're all coming back with the same stories. I live in Mexico City. So yes, I know you visited and you just love the overpriced tuna taquitos at Contramar and the croissants at Panaderia Rosetta and the boats at Xochimilco.

But these topics are boring! Why do you insist on having the same conversations and buying the same experiences as everyone else?

And so. Disenchanted with what passes for travel guides these days, I've started Julian's, a Handbook for Curious Travelers.

The first handbook is about Mexico City.

But not about the boutiques, the restaurants, the hotels. None of that. But the history and cultural context. Brightly written. Surprising connections. Gives you the intel you need to explore for yourself, to satiate curious travelers.

The latest issue is about the ceremonial district of CDMX, i.e., that big hole in the ground called Templo Mayor. I think you'll enjoy.

Dec 14 · linkedin

Amazing opportunity with a mission-driven org that supports impact investing around the globe. Know a talent? Are a talent? Accepting your calls (and DMs). Smash that like and share button ;)

Steve Bryant
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Experience

Content Strategy And Editorial Operations at Itsmestevebryant.Com Rental Car Rally
Managing Editor at Nbcchicago.Com

Education

Maggie L. Walker Governor's School For Government And International Studies
Masters In Journalism, New York University
Bachelor Of Arts In English, William & Mary

Location

Brooklyn, New York, United States